Luz Acosta Joins Jimmyjane as Account Executive for North America

SAN FRANCISCO — Jimmyjane on Thursday announced that Luz Acosta has joined its team as the new Account Executive for North America.

Throughout her career, Acosta has worked with national retailers where she excelled in sales growth, education, training, promotions and development of staff for leading beauty corporations including Lancôme, Bourjois, Lorac, Lola, Bumble & Bumble, Too Faced, Sephora and Boscia.

With an extensive background in the beauty, fashion and wellness categories, Acosta will now be applying her skill set to elevate Jimmyjane into the leading premium pleasure product brand in the U.S. Working closely with Alicia Sinclair, VP of worldwide sales and business development at Jimmyjane, Acosta will be responsible for support and growth of new and existing retail partners in North America.

“I have had the pleasure of working with Luz in previous roles, and have seen what she is capable of. Her creative approach to sales and marketing concepts for retailers is going to make her a terrific asset to our team,” said Robert Rheaume, president of Jimmyjane.

Acosta’s passion for the beauty and wellness category started early in her professional life. She received her cosmetology license at the age of 18 and continued her education graduating from F.I.D.M (The Fashion Institute of Design & Merchandising) with a degree in Cosmetics & Fragrance Marketing. 

Acosta began her sales career as a counter rep for Bourjois Cosmetics. Within two years she was a top Account Executive for the brand. She spent the next four years establishing herself in the Sales and Education field before transitioning to other brands such as Lorac, Lola, Bumble & Bumble and Too Faced. Acosta also spent time as Skincare Specialist for Sephora and working with national retailers including Macy's, Sephora, Ulta, Planet Beauty, Dillard's, Nordstrom and many independent boutiques across the U.S.

“My true passion has always been to empower women to feel confident in their own skin,” said Acosta, “with Jimmyjane an eccentric, sexy, sophisticated brand that empowers women and couples to open doors to intimacy and empower individuals to feel confident with their own sexuality.”

For all wholesale requests and inquiries, contact sales@jimmyjane.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Wicked Sensual Care Debuts 'Natural' Lube From 'Simply' Collection

Wicked Sensual Care (WSC) has introduced the new Natural lubricant from its Simply collection.

Playharda Introduces 'Hard Nox' Line

Playharda Wholesale has debuted the Hard Nox collection of pleasure products.

Nalpac Releases 2026 Summer Catalog

Nalpac has released its 80-page 2026 summer catalog, featuring hundreds of products.

Kheper Releases 'Intimacy Heart' Massagers

Kheper Games has debuted its new Intimacy Heart Massagers.

Magic Silk Debuts 'Rush' Collection

Magic Silk has introduced its new Rush line of intimate wear.

Zuzana Kasinski Joins Fleshlight Team

Zuzana Kasinski has joined Fleshlight and will lead the company’s European expansion.

Hankey's Toys Introduces 'Atlas' Anal Plug, Updates 'Peak' Prostate Dildo

Mr. Hankey's Toys has debuted the Atlas anal plug and a new size of its Peak prostate dildo.

Arcwave Debuts 2 New Strokers

Arcwave has introduced its new Orbit and Thruster strokers.

LELO Debuts 'LELO Labs' Enhancements Line

LELO has introduced its new LELO Labs line of performance enhancers.

Adam & Eve Reveals Results of 'Bedroom Confidence' Survey

Adam & Eve has released the results of a survey asking respondents about their level of confidence in the bedroom.

Show More