Mark Schechter Files Cross-Complaint Against Shy Love

LOS ANGELES — The legal donnybrook between adult talent agents Shy Love and Mark Schechter took another turn on Friday.

Schechter, the ATMLA operator who was recently sued by Love along with director Barrett Blade over defamation charges, filed a cross-complaint against her charging breach of contract, fraud, unfair business practice.

Schechter' suit, filed at Los Angeles Superior Court, said that ATMLA's books weren't accurate when he bought the business from Love and that she broke the terms of the deal by starting up The VIP Connect agency within the contract's three-year non-compete provision.

He also said that Love committed intentional acts to disrupt his relationship with industry models by "poaching" them and provided defamatory information to an adult industry "gossip blogger." 

Schechter said that Love even made attempts to force his removal from "a trade association." Schechter was a board member of the FSC.

In her suit filed last month, Love said that Schechter and Blade spread claims that she was bankrupt and that Schechter contacted four of her models, saying that it was in their best interest to find alternative representation because of her purported misdeeds.

Love also claims that the defendants created a blacklist honored by numerous adult film directors, including Brad Armstrong, Porno Dan, David Lord, Just Dave and Blade.

Love's husband had owned ATMLA prior to selling the business to Schechter, who first made a name for himself in the adult biz as Mark Blazing, a part owner of the Blazing Bucks affiliate program that was acquired by Gamma Entertainment in March 2012.

Schechter officially took control of ATMLA in July 2013, when he and Love released a joint announcement about the change in ownership. Schechter, however, purchased the agency in October 2012, after initially meeting with Love about acquiring the company in June 2012.

Schechter, in a statement this morning, said: "By nature, I am not a litigious person, but after enduring over two years of relentless attempts to cause financial and personal harm to my business and my personal life, and ironically having to answer to the recent ridiculous and frivolous lawsuit against me, it was time to move forward with legal action. 

"Prior to being served with the recent ludicrous allegations, I was resolved with not pursuing my legal rights and simply continuing to run my business as I have, and enjoying the results of my efforts growing ATMLA to the status that it maintains today, being one of the top adult talent agencies in the industry," he said. "It's unfortunate that Shy chose not to take advantage of this opportunity to sell her agency for more than it was worth, and be able to open another agency in violation of an agreement and do so without any recourse. Instead, she has chose to open up the lid to Pandora's box.

"I have been an avid poker player for 30 years, and every so often your dealt a hand where you not only have the best cards, often referred to as 'holding the nuts,' but your opponent bets and raises into you 'all in,' and I simply respond with, 'I call.'"

Both suits ask for general, as well as special, damages according to proof.

Schechter has tapped adult industry attorney Karen Tynan to handle the cases.

Love was not immediately available for comment by XBIZ post time.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Cameryn Morie Makes Her WIFEY Debut

Cameryn Morie stars with her husband Bobby B. and Alberto Blanco in the latest release from Vixen Media Group studio imprint WIFEY.

Ken Feels Returns to Bellesa House

Ken Feels stars with Aviana Violet in the latest scene from Bellesa House.

Coco Bae Stars in 'Futa's Curse' From Futanari XXX

Coco Bae stars with Matty Mila in “Futa’s Curse,” from Futanari XXX, directed by Mark Zicha.

Elly Clutch Stars in Latest From Ricky's Room

2024 XMAs Female Clip Creator of the Year Elly Clutch stars in the latest release from Ricky's Room, titled "An Aftershock Affair."

Isa Bella, Sage Hunter Topline 'Lesbian Hotwives 3' From Sweetheart Video

Isa Bella and Sage Hunter headline the third volume of "Lesbian Hotwives," from Mile High Media studio imprint Sweetheart Video.

LeWood Drops 5th Volume of 'Anal Crazed'

Evil Angel has released “Anal Crazed 5,” the latest title from director/performer duo LeWood (Francesca Le and Mark Wood).

Remy Rune, Ruby Moon Headline Latest 'Lesbian Seductions'

Remy Rune and Ruby Moon topline the 81st volume of “Lesbian Seductions” from Girlfriends Films.

Mature.nl Taps MsSexySaigon as Producer

Mature.nl has named MsSexySaigon as its newest studio producer.

Ny Ny Lew Returns to Brazzers

Ny Ny Lew stars with multi-XMAs winner Vince Karter in the latest scene from Brazzers, titled “Naughty Ny Ny.”

Digital Playground Premieres Ricky Greenwood's Feature Thriller 'Raw'

Digital Playground has dropped “Raw,” the latest thriller from multi-XMAs winner Ricky Greenwood.

Show More