XR Brands' ‘Strap U’ Collection Now Shipping 10 Strap-on Styles

HUNTINGTON BEACH, Calif. — XR Brands is now shipping the full line of Strap U strap-on harnesses, bringing retailers a mid-level collection of 10 different styles for a variety of sexual levels and interest.

The collection’s color-coded packaging system makes it easy for customers to find beginner, intermediate and advanced-level options: pink for beginners, purple for intermediate, chartreuse for advanced, and blue for matching Strap U accessories.

The Strap U line ranges from inexpensive beginner pieces ideal for couples exploring pegging to higher-end durable systems with lingerie-like detailing.

According to a sales rep, “variety is key” for stores looking to supplement their current strap-on selection, which Strap U reportedly provides, along with quality construction and comfortable design. 

“Variety and comfort were two key points during the Strap U development process, as we wanted to offer retailers and consumers a quality alternative to what’s currently on the market,” XR Brands General Manager Randy Alvstad said. “There are low-commitment options for curious couples, as well as more figure-flattering styles with garter straps and wide elastic bands for couples who enjoy strap-on play every day. Strap U is an all-inclusive and affordable brand that makes it easy for shoppers to find the harness that’s right for them.”

Among the more unique Strap U harnesses is the Crave Double Penetration harness with a wider-coverage front panel that securely holds two flare-base dildos; the Vixen G-Spot Hollow that features an open back (rather than G-string) and comes with a hollow dildo that can accommodate a mini vibe; and the Bardot Garter Belt Style with wide elastic straps that hug the body’s curves with sexy thigh straps for a lingerie-like look.

The Strap U line also includes three silicone dildos with a flare base and one electrostimulation dildo that fits every Strap U harness’ secure metal O-ring.

To order, contact Alvstad at randy@xrllc.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Introduces 2 New Display Planograms

Full Circle has debuted new display planograms for its jewelry line and its bullet vibe collection.

Creative Conceptions Debuts 'Skins' Non-Latex Condoms

Creative Conceptions has introduced the new Skins line of non-latex condoms.

Rouge Group Taps Sean Macauley for Global Sales Manager

U.K. pleasure brand Rouge Group has appointed Sean Macauley as its new global sales manager.

Male Power Debuts 'Gridlock'd' Collection

Male Power has introduced its new Gridlock’d collection of men's underwear.

B-Vibe, Gigi Engle Partner for 'Kink Starter Kit'

B-Vibe and author Gigi Engle have partnered for the limited-edition Kink Curious Kit.

Orion Debuts 'Vibepad Mini' Vibrator

Orion Wholesale has introduced its new Vibepad Mini vibrator.

SCOTUS Won't Hear Appeal in NYC Adult Businesses Zoning Case

The U.S. Supreme Court has declined to hear an appeal by a group of adult businesses of a lower court’s decision allowing enforcement of a 2001 zoning law aimed at forcing adult retail stores out of most parts of New York City.

National Signs Distro Deal With NeuroSource for Happy Mind, XXXTabs

National Distribution has signed a deal with NeuroSource to carry the wellness brand's Happy Mind and XXXTabs product lines.

Nobü Partners With JellyFilledGirls for 'Jëli' Vibrator

Pleasure brand Nobü has teamed up with creator duo JellyFilledGirls to release the Jëli vibrator.

Orion Debuts 'RC Inflatable Expander Plug' From 'Anos' Line

Orion Wholesale has introduced the RC Inflatable Expander Plug with Vibration from its Anos line.

Show More