PPPcard.net has operated under the brand name since its creation in 2005. The company has created a new website to match the new brand name.
“Trustcash retains all of the basic principles we established with PPPcard.net to protect our customers’ identity and allow them to make secure payments on the Internet,” Trustcash CEO Greg Moss said. “Apart from our new name, most changes are behind-the-scenes — improved backend infrastructure, wider retail distribution and more extensive marketing support and promotional activities. We believe the Trustcash brand is more appropriate for our anonymous payment system and will give us broader brand awareness and acceptance across the web.”
Trustcash, which can be used to purchase content from ClubJenna.com, ShanesWorld.com and IwantU.com, to name a few, comes in denominations from $10 to $200. The card can be purchased online or at retail stores.
“Trustcash offers affiliate webmasters and merchants a unique and anonymous payment option that reduces abandonment and lowers barriers to online payments,” Moss said. “This translates to more paid use, higher conversion rates and a strong new revenue stream.”
According to Moss, Trustcash will feature improved merchant integration tools and enhanced infrastructure. But, despite the change in name, customers who bought PPPcards will still be able to use the anonymous payment solution.
“Consumers who have valid PPPcards can still use them and online merchants that honor the PPPcard will automatically honor Trustcash,” Moss said.
