ICANN Signs Contract for .Sexy gTLD

MARINA DEL REY, Calif. — ICANN on Wednesday signed a contract with operators of the new .sexy gTLD to begin service.

The .sexy gTLD was submitted by Uniregistry Corp. to provide Internet users and companies with a "sexy way to express their interests."

Uniregistry, according to its application, plans to add directory services, traffic-generation toolkits and search-related functionalities that will promote the domain. In addition, it plans to implement safeguards to protect intellectual property.

Three other gTLDs — including .menu, .uno and a Chinese-language domain known as xn-rhqv96g  — were signed up Wednesday. ICANN has now signed contracts covering 26 new gTLD applications.

Already, some registrars are taking preregistrations for the gTLD but launch dates have not been set.

Uniregistry plans a launch sequence with a trademark sunrise stage for current brand and trademarks, a Landrush registration period for entities and individuals who do not own a trademark in the name they wish to register (if more than one landrush application is received for the same .sexy domain, the .sexy domain will usually go to auction) and a general availability stage. The company also will sell premium and reserved names at auction.

Cayman Islands-based Uniregistry, which has applied for 54 gTLDs, investing $9.9 million in application fees for such proposals as the now-approved .tattoo and .sexy, is owned by Frank Schilling.  

Schilling has been a long-time participant in the business of investing in domain names, particularly with expiring domain names. Two years ago he launched InternetTraffic.com and the DomainNameSales.com marketplace, the largest privately owned domain traffic monetization platform on the web.



Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Sara Jay, Dan Leal to Sponsor XBIZ Amsterdam Kick-Off Event

Sara Jay’s Wyde Syde Productions and Porno Dan Leal’s Market64 will co-sponsor the Bottoms Up Day Drinking kick-off event for XBIZ Amsterdam 2025 at Excalibur Café on Sept. 2, from 2-4 p.m. (CET).

AEBN Publishes Report on DP Trends

AEBN has published a report on DP and extreme penetration categories from its straight and gay theaters.

Free Speech Coalition Appoints Megan Stokes to Board of Directors

The Free Speech Coalition (FSC) announced today that it has appointed Megan Stokes to its Board of Directors.

FansRevenue Acquires DivaTraffic

FansRevenue has acquired web traffic service DivaTraffic.

AEBN Announces Peter Green as Top Male Boy/Girl Performer for Summer 2025

AEBN has revealed its top 10 male Boy/Girl performers for summer 2025, with Peter Green landing atop the leaderboard.

Spicey AI Relaunches Site, Debuts $Spicey Tokens

Interactive voice chat platform Spicey AI has relaunched its website and introduced $Spicey tokens.

FSC: Missouri Age Verification Rule Will Not Take Effect August 30

The Free Speech Coalition (FSC) announced that Missouri's proposed age verification legislation will not take effect on August 30, as it had originally estimated.

Little Caprice, Marcello Bravo to Co-Host 2025 XMA Europa Awards

XBIZ is pleased to announce that husband-and-wife duo Little Caprice and Marcello Bravo will co-host adult’s biggest night in Europe: the 2025 XMA Europa Awards on Sept. 4, in the epic climax to XBIZ’s fall events series.

Germany Will Block Payments to AV-Noncompliant Adult Sites as of Dec. 1

Starting Dec. 1, Germany will implement new rules prohibiting financial institutions from providing payment services to adult sites deemed to have inadequate age verification systems and making it easier for the government to target websites mirroring the content of such sites.

Jerkmate Joins Pineapple Support as Partner-Level Sponsor

Jerkmate has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

Show More