Sales Soar at Va. Adult Store Closed by Zoning Board

DANVILLE, Va. — Sales increased for sex shop Shhh … Intimacy on a New Level after Pittsylvania County ordered it to shut down in May.

“More people are coming in and shopping,” store owner Trish Post told the Danville Register & Bee.

Local officials say the store, which sells sex toys, bondage gear and lingerie, allegedly violated the county’s zoning ordinance, which prohibits the sale of adult novelty items and DVDs.

Post is appealing her case to the Board of Zoning Appeals. The county’s code compliance director, Odie Shelton, has allowed the store to remain open while the appeal is pending.

“I don’t think it’s fair they’re taking away businesses that are bringing in revenue just because of what we sell,” Post said. “If they don’t like it, they don’t have to shop in the stores.”

Shelton shuttered another adult store, Ringgold, earlier this month for violating the same zoning ordinance.

Adult entertainment industry attorney Lawrence Walter told XBIZ when the story of the store closing broke that it was a clear violation of the First Amendment to shut the store down because it is selling porn DVDs and sex toys, "particularly if the county did not have a specific zone where such stores could operate as a matter of right."

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

CalExotics Expands 'Pleasure Kits' Collection With 3 New Additions

CalExotics has introduced three additions to its Pleasure Kits line, each combining a range of pleasure products and accessories centered on varying levels of intensity.

Beisar Introduces New Anal Lubricant

Beisar has introduced its new anal lubricant, expanding its product line beyond pleasure products.

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to include all Dorcel physical pleasure products.

Arcwave Debuts 'Air' Male Stroker

Arcwave has introduced Air, the newest stroker from its Pleasure Air collection.

Sportsheets Introduces 11-Piece 'Amethyst' Collection From 'Sex & Mischief' Line

Sportsheets is accepting pre-orders for its new Amethyst collection of pleasure accessories from its Sex & Mischief line.

Haute Sugar to Make Industry Debut at XBIZ Expo

Haute Sugar, a new lifestyle brand that blends intimate wellness with fashion-inspired design, will make its industry debut at XBIZ Expo in Los Angeles this January.

Ofcom Sets Timeline for Enforcing 'Extreme' Content Rules

Before U.K. media regulator Ofcom begins enforcing new laws criminalizing certain “extreme” adult content online, it will first hold a consultation in early 2027, and then provide updated guidance for sites and platforms.

Casey Murphy to Host Free Webinar for Indie Product Manufacturers

Industry marketing strategist and certified sex educator Casey Murphy is hosting a free live webinar for independent sexual wellness product manufacturers at 1 p.m. MT today.

Show More