Eldorado to Ship Updated 'Magic Wand'

BROOMFIELD, Colo. — Eldorado Trading announced today that as part of its partnership with Vibratex it will start shipping the updated “Hitachi Magic Wand” in June.

The company noted that the soon-to-be launched product would now be known as only the “Magic Wand.” The revised product features a new look, packaging face-lift and new circuitry  — making it more durable and reliable. Like the original, the updated Magic Wand is solid and comes with a one-year warranty.

"We are very excited about the updated brand look and new packaging, as well as about our new consumer website, MagicWandOriginal.com,” Shay Martin, vice president of Vibratex, Inc. said.

She added, “This product has defied the odds; it’s been around for decades, yet it remains an undisputed best seller.”

Eldorado said the exclusive deal is part its continuing commitment to help its customers keep their competitive edge in the marketplace with unique products that are in high demand.

"The Magic Wand is one of our most successful products. We're proud to partner with Vibratex and honored to have the cherished Magic Wand in our offerings," Eldorado CEO and founder Larry Garland said.

Vibratex said it’s representatives were on hand to discuss the latest generation Magic Wand with Eldorado customers at the recent International Lingerie Show in Las Vegas.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XBIZ Expo 2026 Pleasure Product Trade Show Schedule Announced

XBIZ is pleased to announce the release of the full show schedule for the XBIZ Expo pleasure product trade show, set to take place Jan. 8–12 at the Loews Hollywood Hotel.

Magic Silk Debuts 'Black Cherry' Collection

Magic Silk has introduced its new Black Cherry line of apparel.

Nexus Debuts 'Alpha Surge' Masturbator

Nexus has introduced Alpha Surge, its first stroker device.

Womanizer Drops 2 New Editions of 'Next' Stimulator

Womanizer has debuted two new versions of its Next clitoral stimulator, comprising the Bordeaux and Dusky Pink editions.

Lovense, Hustler Hollywood Partner for Demo Events

Lovense and Hustler Hollywood have partnered for a series of 16 in-store product demonstration events, starting Jan. 13.

Holiday Now Shipping 'Love to Love' Collection From Lovely Planet

Holiday Products is now shipping the Love to Love product line from Lovely Planet.

Nalpac Releases 2026 Valentine's Day Catalog

Nalpac has released its 70-page 2026 Valentine’s Day catalog, featuring hundreds of products.

Blush Expands 'Dr. Skin' Vibrator Collection

Blush has introduced three new designs to its Dr. Skin line of vibrators.

Svakom Launches 'KooSync' App

Svakom has launched its new KooSync interactive platform and app.

Full Circle Expands 'Dream Doll' Line, Adds Functional Mouths

Full Circle has introduced eight new models with functional mouths from its Dream Doll collection.

Show More