Sesha Brown Joins Lucid Design as Brand Strategist for Adult Brands

PORTLAND — Former Spartacus Leathers brand ambassador Sesha Brown has joined Portland-based design firm Lucid as a brand strategist focusing on the pleasure products and lingerie industry.

Brown told XBIZ that in her new role, she strives to create positive working relationships with companies in the adult industry and “drive success at a retail level that far exceeds expectations.”

“There is incredible opportunity to bring style and sophistication to this genre that is clearly ready for it,” she said. “My experience in the industry from the manufacturing side of the business to the retail standpoint is the most valuable tool needed to understand the marketplace and its growth potential. I had great success rebranding Spartacus Enterprises and saw ground-breaking sales increases on the products that were shipped in new packaging. It is clear that the industry is changing, maturing and growing at an expedited rate thanks to a broader social acceptance. Now more than ever good design is important to stand out in a mainstream retail environment, packaging is as important as the product inside. This is a new era for the adult industry and growth potential begins with good design.”

Lucid is a graphic design firm serving clients that range from large corporations to small businesses. Collectively, its team accounts for more than two decades of experience in product development, packaging design, identity, branding as well as professional graphic service.

“We care about each client and what it will take to achieve the most successful solution,” Brown said. “Our goal is to strengthen the image, create packaging that is more attractive as well as cost effective all while increasing sales.

“Our intimate knowledge of modern manufacturing processes enables us to create new and exciting concepts and design programs that can actually be completed — while exceeding goals, removing unnecessary costs and without burdening our clients’ internal resources,” Brown added. “Our highly efficient and forward thinking design team has created and produced extremely high quality products and design programs which have redefined the standards in their industries.”

Sesha Brown can be reached at (503) 241-0539, or via email at sesha@lucid-design.com. For more information, visit BetterThanYourDesigner.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

XBIZ Retreat Concludes With Business, Banter and Beach Vibes

The 2025 XBIZ Retreat in Miami wrapped last week with top vendors and key buyers immersing themselves in business while enjoying a relaxed environment, productive one-on-one meetings, and a dance party.

Kiiroo Unveils 'PowerShot' Stroker

Kiiroo has introduced its PowerShot masturbator.

Fleshlight Debuts Bootydevine Stroker

Fleshlight has introduced its new Pro Fleshlight stroker molded from Bootydevine.

Honey's Place Launches Revamped B2B Website

Pleasure product retailer Honey's Place has launched an updated website for wholesalers at HoneysPlace.com.

Playful Icebreakers Spark Serious Business for Miami XBIZ Retreat Attendees

From a casual welcome reception at Miami’s Grand Beach Hotel to a creative speed networking session to break the ice, candid panels, and dozens of creative in-suite product displays, the first two days of XBIZ Retreat blended business, connection, and just the right amount of fun.

A Look at What's Driving the Booming Demand for Imagination-Inspired Sex Toys

It’s a tale as old as time. In childhood, we are captivated by fantasy stories that allow us to escape into a world of make-believe, where anything is possible. For adults, fantasy can also shape sensual experiences, allowing people to be whoever they want, do whatever they wish and go wherever they desire through role-playing — and an expanding array of imagination-inspired pleasure products.

Frank Lawrence Launches Crowdfunding Campaign for 'Vibrating' Tarot Cards

Publisher/artist Frank Lawrence has launched a crowdfunding campaign to fund his Vibrating Tarot deck.

CalExotics Debuts 5 New Vibes

CalExotics has introduced five new vibrators from its Naughty Bits and Couture lines.

Sportsheets Expands Sex & Mischief 'Lace' Collection

Sportsheets has added ten new styles to its Lace collection by Sex & Mischief.

Orion Debuts 'Showers to Orgasm' Vibe From You2Toys Line

Orion Wholesale has introduced its new Showers to Orgasm vibrator from the You2Toys collection.

Show More