Lovehoney Introduces Sqweel 2

BATH, England — Lovehoney has announced the upcoming release of Sqweel 2, a new and improved version of the original bestselling design featuring 30 percent more power and a more realistic feel.

Lovehoney launched the Sqweel three years ago. Its wheel of 10 tongues and realistic oral sex sensation made it a smash hit with women. It left Cosmopolitan “gasping with pleasure,” while Company Magazine said it was, “so similar to earth-shattering oral sex that you might think you’ve fallen in love.”

"The new Sqweel 2 is even better than the original,” sex expert Tracey Cox said. “The closest thing you'll ever get to having oral sex on demand, it feels just like a real tongue. It's an entirely different sensation to a normal vibrator and a must-have for any woman who takes her orgasms seriously."

Like the original, Sqweel 2 doesn’t vibrate or thrust. Instead its wheel of tongues provides easily controlled stimulation at three speeds. Packed with a third more power, Sqweel 2 features new Reverse and Flicker modes.

Sqweel was the winner of the first sex toy design competition held by Lovehoney.

Inventor Trevor Murphy says, “The idea for the Sqweel came to me fully formed as I was drifting off to sleep one night. I snapped awake and told my partner Veronica: ‘I’ve just come up with the winning sex toy design!’”

Murphy says he is convinced Sqweel 2 will be an even bigger hit than his first design.

“We’ve made the original even better — women are going to love it,” he said.

Available from Lovehoney.com, Sqweel 2’s patent-pending technology combines innovation with ease of use to deliver the most satisfying oral sex simulation to date, the company says.

The Sqweel 2 is available in the U.K. on July 3 and Aug. 1 in the U.S.from Lovehoney.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Best Kept Secret Store Owner Eric Wexler Passes Away

Eric Wexler, an industry veteran of over 40 years and owner of Best Kept Secret in Queens, New York, passed away on June 11 at the age of 74.

Honey Play Box Debuts 'Noctura' Thrusting Dildo

Honey Play Box has introduced its new app-enabled Noctura thrusting dildo.

Electric Novelties Debuts New 'Blue Line' Stim Tool Collection

Electric Novelties has introduced its Blue Line collection of stimulation tools for men.

Onahole Debuts New 'Aska Mai' Love Torso

Pleasure brand Onahole has introduced its new Aska Mai love torso.

Nothosaur Marks Pride Month With Rainbow-Colored Pleasure Products

Pleasure brand Nothosaur has introduced its rainbow color series of fantasy dildos for Pride month.

ULoversDoll Debuts Transgender Love Dolls

ULoversDoll has introduced a new line of transgender dolls from its Dolls Castle collection.

Unpacking the Pleasure Industry's Friend-or-Foe Status With Mainstream Outlets

Over the years, pleasure products have increasingly made their way into big-box stores and mainstream marketing channels. As a result, brands now face a complicated balancing act.

We-Vibe to Launch Retail Summer Sales Contest

We-Vibe has announced its Summer Sales contest for all North American retail staff members, running from July 3 through Aug. 7.

Onahole Debuts New 'Cow Gal' Love Torso

Pleasure brand Onahole has introduced its new Cow Gal love torso.

Orion Debuts New Weighted Pelvic Floor Trainer From 'You2Toys' Line

Orion Wholesale has introduced a new weighted pelvic floor trainer from its You2Toys line.

Show More