Lovehoney Introduces Sqweel 2

BATH, England — Lovehoney has announced the upcoming release of Sqweel 2, a new and improved version of the original bestselling design featuring 30 percent more power and a more realistic feel.

Lovehoney launched the Sqweel three years ago. Its wheel of 10 tongues and realistic oral sex sensation made it a smash hit with women. It left Cosmopolitan “gasping with pleasure,” while Company Magazine said it was, “so similar to earth-shattering oral sex that you might think you’ve fallen in love.”

"The new Sqweel 2 is even better than the original,” sex expert Tracey Cox said. “The closest thing you'll ever get to having oral sex on demand, it feels just like a real tongue. It's an entirely different sensation to a normal vibrator and a must-have for any woman who takes her orgasms seriously."

Like the original, Sqweel 2 doesn’t vibrate or thrust. Instead its wheel of tongues provides easily controlled stimulation at three speeds. Packed with a third more power, Sqweel 2 features new Reverse and Flicker modes.

Sqweel was the winner of the first sex toy design competition held by Lovehoney.

Inventor Trevor Murphy says, “The idea for the Sqweel came to me fully formed as I was drifting off to sleep one night. I snapped awake and told my partner Veronica: ‘I’ve just come up with the winning sex toy design!’”

Murphy says he is convinced Sqweel 2 will be an even bigger hit than his first design.

“We’ve made the original even better — women are going to love it,” he said.

Available from Lovehoney.com, Sqweel 2’s patent-pending technology combines innovation with ease of use to deliver the most satisfying oral sex simulation to date, the company says.

The Sqweel 2 is available in the U.K. on July 3 and Aug. 1 in the U.S.from Lovehoney.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UPDATED: Supreme Court Rejects Tariffs, Trump Responds

The U.S. Supreme Court on Friday ruled against the Trump administration’s sweeping tariffs, which have significantly impacted the pleasure industry, prompting the president to announce a new tariff strategy as a workaround.

Better Life Science Launches 'Affiliate and Influencer' Initiative

CLIA-certified laboratory network Better Life Science has launched its affiliate and influencer program.

Nasstoys Names Meghan Beck Vice President of Sales and Operations

Nasstoys has appointed Meghan Beck as its new vice president of sales and operations.

Hankey's Toys Debuts Krave Melanin Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of performer Krave Melanin.

Uncover Creations Launches Product Design Competition

U.K. pleasure brand Uncover Creations has launched its second Design a Grinder product design competition.

Hot Octopuss Debuts 'Jett Turbo' Male Stimulator

Pleasure brand Hot Octopuss has introduced its new Jett Turbo male frenulum stimulator.

Fleshlight, Hentaied Team Up to Launch Product Line

Fleshlight and Hentaied have partnered to launch the new Fleshlight x Hentaied collection.

Orion Debuts New Vibrator From 'Javida' Line

Orion Wholesale has introduced a new two-function vibrator from its Javida line.

Harry Styles' 'Pleasing Yourself' Brand Restocks, Expands Product Lineup

Harry Styles’ pleasure brand Pleasing has restocked its Pleasing Yourself line of double-sided dildos and lube, and added branded apparel.

Kiiroo Introduces New Luxy Dutch Stroker

Kiiroo has debuted the new Luxy Dutch stroker sleeve from its FeelStar line.

Show More