Social Photography May Have Traffic Potential

LOS ANGELES — Adult image marketers may have an intriguing new traffic source available to them, via the growing world of social photography.

Social media, networking and search are all the rage these days, with initiatives such as Google’s rapidly rising “+1” program and the “likes” of Facebook, among the many options that viewers have for praising a particular piece of content.

Given consumers’ propensity for photo sharing and the always-available accessibility of modern camera phones and online venues for image display, it was inevitable that more robust social tools would be added to this arena.

Enter Photorank (www.photorank.me), a new service designed to measure a photographer’s influence across a range of social media platforms, including Facebook, Flickr, Instragram, Lockerz, Picplz, Twitpic, Twitter and Yfrog; compiling a Photorank Score as a measurement of the user’s social photo-sharing activities.

According to the company, its Photorank Score ranges from 0 to 100, with 100 being the highest score. It is based on overall photo activity on various social networking sites and is heavily weighted towards activity within the past 21 days — providing its users with ample motivation to perform more frequent photo updates. Other ranking factors include the number of “likes” and other positive comments that photos receive.

Photorank parent Olapic co-founder Luis Sanz says the service is based on an algorithm the company developed to rank user-generated photos submissions.

“At Olapic.com, we have to deal with large amount of user generated photos, and we found that being able to identify the best pictures was really important to create a good user experience,” Sanz said. “We also found that the ‘reputation’ of the people uploading the pictures was the best proxy to identify them, and that’s how we started developing an algorithm to measure it.”

As for ways of improving your score — and your general success as an image marketer, the company blog offers a valuable tip: “It’s simple; take good pictures that people care about and engage with your community.”

“Uploading a large amount of pictures will lead you to increase your activity score,” the blog added. “But if they have poor quality and people just ignore them, your overall score will decrease.”

This commonsense approach to ratings also provides an insight into what it takes to profit from any media marketing endeavor — including the savvy use of adult-oriented images for social photography and search marketing — as a tool to boost traffic and revenues.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

European Commission to Assess Pornhub, XVideos, XNXX Compliance With Digital Services Act

The European Commission plans to conduct a study to determine how well adult sites Pornhub, XVideos and XNXX are addressing illegal content and other potential harms under the EU’s Digital Services Act.

German Higher Court Upholds Ban on PornHub, YouPorn

The Higher Administrative Court of Rhineland-Palatinate on Thursday upheld a “network ban” on Aylo-owned adult sites Pornhub and YouPorn for failing to comply with German age verification regulations.

Alabama Notifying Adult Sites of New Tax Set to Take Effect Sept. 1

The Alabama Department of Revenue has begun sending notices to adult site operators about a new 10% tax on their revenues, set to be enforced starting Sept. 1.

Ondato, CCBill Announce Strategic Partnership for Global High-Risk Market

Age and identity verification firm Ondato and payment processor CCBill have formed a strategic partnership to serve the global high-risk market.

Ofcom Investigates 4 More Adult Companies for OSA Compliance

U.K. media regulator Ofcom has launched investigations into whether four companies operating adult websites have implemented requisite age assurance measures under the Online Safety Act, the agency announced Thursday.

Taylor Nicole Launches New Site Through YourPaysitePartner

Creator Taylor Nicole has launched her new official website through YourPaysitePartner (YPP).

Adult Networking Platform SpicyGigs.com Launches

SpicyGigs, a new adult industry networking platform, has officially launched.

Pineapple Support to Host 'Cream Pie Challenge' Fundraiser

Pineapple Support is hosting its Cream Pie Challenge through August to raise funds for mental health services for industry performers.

Kyrgyzstan President Signs Measure Outlawing Internet Porn

President Sadyr Japarov of Kyrgyzstan on Tuesday signed into law legislation outlawing online adult content in the country.

NC Legislature Overrides Veto of Extreme Anti-Adult Industry Bill

The North Carolina state legislature on Tuesday voted to override Gov. Josh Stein’s veto of a bill imposing regulations that industry observers have warned could push adult websites and platforms to ban most creators and content.

Show More