La Zona Entertainment Relaunches Portal

BELLEVUE, Wash. — Latina niche network La Zona Entertainment announced today the relaunch of its web portal.

The three-time XBIZ 2011 Award nominated company for LatinTeenCash said the new site offers partners and affiliates its most recent site information and marketing materials in one place including exclusive photo sets, video embeds, hosted galleries, RSS Feeds, original blog content and custom promotional ads.

La Zona COO Kellie said, "There are many advantages to the growth and diversity of the La Zona Entertainment portfolio and the new company site adds a lot of value.”

She added, "One of the key challenges to managing all of our brands effectively is making sure that the many companies we work with each have the most recent information and marketing materials every month. Doing that separately for, and each of the individual sites that our partners promote is much less efficient than making sure everything is available all from one place all the time online. We wanted to make sure that our new corporate site drew in all the best aspects of the sites it aggregates, and we are very happy with the finished product."

The company has recently added Latina solo girl site and said it has several new sites slated for later this year.

"These days, running a successful adult business means managing many sides of the company effectively at the same time" said Bobby Catalano, CEO of La Zona.

He added, "Everything from acquiring new models, to social networking initiatives, affiliate program support and site development has to happen in the most efficient and productive way possible. The launch of our new home online allows us to centralize a lot of tasks, communicate more effectively with our partners and put the best product in front of our fans every day. Our brand is strong and we will continue to develop properties we feel bring strength to our online portfolio.”

For more infromation on the new site visit La Zona Entertainment.