pjur Calls eroFame a Success

WASSERBILLIG, Luxembourg — With more than 3,000 attendees recorded, lube manufacturer pjur, a main sponsor, said the first-ever eroFrame became the largest gathering of representatives in the erotic industry around the world.

pjur also was a member of the fair’s advisory board and participated in the event with a large booth displaying the company’s full product range.

The entire sales team from the Luxembourg head office had travelled to Berlin, as well as the pjur representative from the U.S. office. With 12 sales consultants in attendance, the company says each visitor was catered to individually.

The company exhibited its new pjur med series comprising lubricants and one stimulation spray formulated with natural ingredients, as well as the associated POS materials such as tester displays.

pjur also gave away two Apple iPads during a raffle in which hundreds of attendees participated in, the company said.

“The concept of eroFame as a B2B trade fair with an international character and participation, spread over three days, has borne fruit,” said Alexander Giebel, CEO and founder of the pjur group. “The trade show visitors were given the opportunity to conduct relaxed talks in a stress-free atmosphere, without having to pay an entry fee. The trade fair times, location and entire organization were, overall, impressive. These are very important criteria for all national and international trading partners, which make a trade fair economical and efficient. This was confirmed to us by the sensational response on all days and in our meetings.”

According to the company, attendees came from European countries, as well as from Russia, Scandinavia, Japan, China, South Africa, the Middle East, Australia, the U.S. and Mexico.

pjur was also given the Best Branding Erotixxx Award.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lioness Launches 'Sexperiments' Project

Sextech pleasure brand Lioness is launching a new, monthly project, "Sexperiments," to study various aspects of female sexuality.

Oxballs Debuts 'Glowsling' LED Cocksling

Oxballs has introduced its new Glowsling light-up LED cocksling.

Holiday Products Signs Distro Deal With Emojibator

Holiday Products has signed a distribution deal with pleasure brand Emojibator.

SWPA to Hold Facebook Live Event Next Month

The Sexual Wellness Professionals Alliance (SWPA) will be holding a Facebook Live event on May 1 at 6 p.m. (PDT).

Honey Play Box Signs Canadian Distro Deal With EP Products

Honey Play Box has signed a deal with Canadian distributor EP Products.

Cherie DeVille Discusses Doc Johnson Collabs in Vice TV's 'Sex Before the Internet'

2023 XBIZ Performer of the Year Cherie DeVille is featured on Vice TV’s “Sex Before the Internet,” discussing her Doc Johnson celebrity strokers in the episode “Sex Toy Empire.”

Neon Coyotes Releases 'Day Collection'

Neon Coyotes has debuted its latest drop of BDSM wear, the Day Collection.

Ashley Manta Appointed Sexual Wellness Curator at Bspoke

2020 XBIZ Sexpert of the Year Ashley Manta has been appointed a curator of sexual wellness brands and events at Bspoke.

Orion Unveils 2 New Ergonomic Dual Vibrators

Orion Wholesale has introduced two new ergonomic dual vibrators from its Sweet Smile line.

XR Brands Releases 'Pup Teddy Bear' BDSM Plush

XR Brands has expanded its Master Series collection of BDSM-themed teddy bears with the Pup Teddy Bear Plush.

Show More