Playboy Announces 1st Social Networking Winner

CHICAGO — Playboy Enterprises announced the winner of its first-ever "Miss Social" social networking contest.

Raleigh, N.C. native Krystal Harlow took the prize in the four-week competition that asked participants to creatively promote themselves online in an effort to increase their social graph and secure votes.

Harlow, a fashion merchandising student and aspiring model, used social networking sites including Facebook, Twitter and FourSquare to garner support throughout the contest and also hosted a variety of local events, which were promoted through social media.

Playboy said her efforts translated into the greatest number of votes, earning her the title of "Miss Social" and the opportunity to pose for Playboy magazine.

As part of her prize, Harlow was awarded a three-day all-expenses-paid trip to Los Angeles for herself and a guest where she will tour of the Playboy Mansion; have a photo shoot with a Playboy photographer (which may be nude or non-nude depending on her preference); make an appearance on the new Playboy TV show “Playboy's Beach House” and have a live interview with Playboy Radio on SIRIUS.

The winner will also be featured on Playboy.com and Playboy's safe-for-work TheSmokingJacket.com website.

The competition began with more than 2,000 applicants, from which 16 finalists were selected through fan voting.

Playboy said in addition to their social networking efforts, the participants enlisted the help of Playboy Playmates to influence voters online; hosting voting parties and spreading the contest via interviews in local newspapers and radio stations.

On average, each of the participants drove more than 1,000 impressions and increased their own social networks by more than 300 percent (as defined by Facebook friends), all without direct support from Playboy. In addition, Miss Social’s Facebook audience tripled over the course of the competition, according to Playboy.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

NC Governor Vetoes Bill Targeting Adult, Could Face Override

North Carolina Governor Josh Stein today vetoed a bill imposing new regulations that adult industry observers have warned could push adult websites and platforms to ban most adult creators and content.

25,000 Sign Petition to Legalize Pornography in Ukraine

An OnlyFans model’s petition to decriminalize pornography in Ukraine has amassed the 25,000 signatures required for official consideration by President Volodymyr Zelensky.

WannaCollab Joins Pineapple Support as Supporter-Level Sponsor

WannaCollab has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

FSC Unpacks SCOTUS Age Verification Ruling in Webinar

The Free Speech Coalition conducted a public webinar Tuesday to help adult industry stakeholders understand the Supreme Court’s recent decision in FSC v. Paxton, and its potential implications.

UK Lawmaker Calls for Appointment of 'Porn Minister'

Baroness Gabrielle Bertin, the Conservative member of Parliament who recently convened a new anti-pornography task force, is calling for the appointment of a “minister for porn,” according to British news outlet The Guardian.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

TTS Opens UK Testing Location

Talent Testing Service (TTS) has opened a new U.K. location in Ware, Hertfordshire.

FSC: Age-Verification Laws Go Into Effect in South Dakota, Georgia, Wyoming on July 1

The Free Speech Coalition (FSC) has published a statement regarding new age verification laws set to go into effect tomorrow in South Dakota, Georgia, and Wyoming.

FSC Responds to Supreme Court Decision on Texas AV Law

The Free Speech Coalition (FSC) has released a statement responding to last week's Supreme Court decision on FSC v. Paxton, the Texas age verification law.

Show More