Gmail ‘Priority Inbox’ Aims to Sort Email

MOUNTAIN VIEW, Calif. — Google announced a new Gmail feature this week called Priority Inbox, which sorts incoming email into three sections.

The sections include “important and unread,” “starred” and “everything else.”

On the official Gmail blog, Google software engineer Doug Aberdeen said the feature targets email that isn’t outright spam, but isn’t very important. It separates the important stuff from the “bacn,” he said.

The company said that Gmail users don't need to set up rules to accomplish the sorting. The feature takes its cues from things like who a Gmail user emails the most and which messages are open and replied to rather than being skipped over.

"As you use Gmail, it will get better at categorizing messages for you," Aberdeen wrote. "You can help it get better by clicking the [plus or minus] buttons at the top of the inbox to correctly mark a conversation as important or not important."

Priority Inbox is scheduled to be rolled out to all Gmail users over the next week or so. Users just have to look for the "New! Priority Inbox" link in the top right corner of their Gmail account.

Some Gmail users who have given Priority Inbox a test drive said the feature helps solve the problem of inboxes getting filled with hundreds of messages each day, though only a few require immediate attention. The users also said while not perfect, it’s a dramatic step toward solving that problem.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

FSC Hails Members, Allies in SCREEN Act Victory

The Free Speech Coalition (FSC) released a statement today praising its members and allies after a successful lobbying effort to prevent the SCREEN Act, a nationwide age verification bill, from advancing out of the Commerce Committee for a full vote on the Senate floor.

SCREEN Act Stalls in Senate Committee Over Technicality

The Senate Commerce Committee on Wednesday voted to approve the SCREEN Act, which would mandate nationwide site-based age verification of users seeking to access adult content online, but a procedural issue blocked the bill from advancing to the full Senate.

DarkFans Adds Time-Limited Content Pricing

DarkFans has debuted its Configure Limits feature for automating content promotions.

Clips4Sale, Free Speech Coalition Partner for 'Creator Workflow' Webinar

Clips4Sale (C4S) and Free Speech Coalition (FSC) have partnered for a webinar titled “Organization & Workflow: Simple Systems for Busy Creators.”

Pineapple Support, Streamate Partner for 'Self-Parenting' Support Group

Pineapple Support and Streamate are hosting a free online support group focused on self-care for performers, titled "Self-Parenting: Becoming Your Own Safe Space."

Nerds of Porn to Relaunch Site Through MyMember.site

Nerds of Porn is relaunching its membership site through MyMember.site on Aug. 14.

SCREEN Act Back in Play: Federal AV Bill Faces Senate Hearing

The U.S. Senate Committee on Commerce, Science, and Transportation has slated a markup session this week for the SCREEN Act, which would mandate site-based age verification of users accessing adult content online on a national level.

Clips.com Launches Lifetime Creator Referral Program

Recently launched creator platform Clips.com has introduced its new lifetime creator referral program.

BranditScan Rolls Out 'Leak Detection' Update

BranditScan has updated its Leak Detection feature for OnlyFans creators.

Show More