Playboy Hires Advisors on Hefner Bid

CHICAGO — Playboy Enterprises announced today that its special committee board of directors has retained Raine Securities LLC as its financial advisor and Kaye Scholer LLP as its legal advisor.

The special committee was formed to consider Hugh Hefner’s bid to acquire the outstanding Class A and Class B shares of common stock of PEI that Hefner doesn’t currently own for $5.50 each. Hefner currently holds 69.5 percent of the Class A and 27.7 percent of the Class B shares.

With the offer, Hefner said he is not interested in selling or merging Playboy, nor would he sell shares to a third party or enter into talks with any other financial suitor. Hefner cited his concern for the company's brand, the editorial direction of the magazine and the adult company's legacy.

The company said neither the board of directors or the special committee have made any decision yet regarding Playboy’s response to Hefner’s initial proposal.

The company also said there can be no assurance that any definitive offer will be made, that any agreement will be executed or that this or any other transaction will be approved or consummated.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Madelynn May, Selina Imai Headline 'Lesbian Neighbor Affairs 4'

Madelynn May and Selina Imai topline the fourth volue of "Lesbian Neighbor Affairs," from Girlfriends Films.

Eva Nyx Fronts Latest From New Sensations

Eva Nyx stars with Jason Sarcanelli in the latest release from New Sensations.

Vanna Bardot Toplines Latest 'Luxure' From Dorcel

Two-time XMAs Female Performer of the Year Vanna Bardot headlines "Indecent Wives," the latest installment of Dorcel's "Luxure" series.

Kyra Hot Returns to Immoral Productions

Kyra Hot stars in a new three-part release from Immoral Productions, alongside Matt Bird, Charlie Dean, and studio honcho “Porno Dan” Leal.

Ana Foxxx, Yhivi & Demi Hawks Star in Latest From Girlsway

Multi-XMAs winner Ana Foxxx, Yhivi, and Demi Hawks star in the latest Girlsway release, titled “Four Hands Massage Lesson.”

Andie Anderson Is March's 'MYLF of the Month'

Andie Anderson has been named "MYLF of the Month" for March and stars with Nathan Bronson in a new release from MYLF.

Eva Maxim, Derek Kage Star in Latest From TransAngels

Eva Maxim and multi-XMAs winner Derek Kage star in the latest release from TransAngels, titled “License to Feel.”

Connie Perignon Makes Her MYLF Debut

Connie Perignon has made her MYLF debut alongside David Lee in the studio’s latest release.

Jessie Smalls Makes Her WIFEY Debut

Jessie Smalls stars with her husband Woody and 2025 XMAs Male Performer of the Year Alex Jones in the latest release from Vixen Media Group studio imprint WIFEY.

Wicked Premieres 1st Installment of Seth Gamble's Erotic Drama 'Love/Hate'

Wicked Pictures has released the debut installment of multi-XMAs winner Seth Gamble's latest feature, "Love/Hate."

Show More