The animated ads appear on the strategically-located, 26’ x 20’ state-of-the-art, full-motion, full-color screen located at 42nd Street between 7th and 8th Avenues in the heart of Times Square Plaza.
The ads are scheduled to run every hour until Oct. 15.
“I feel it really shows how far America has come in accepting Adam & Eve and the products we sell as mainstream,” Adam & Eve marketing director Chad Davis said.
He added, “We are incredibly excited about the opportunity to bring Adam & Eve to this amazing venue. And for this very special event, we had to create a special version of the spot to make it easy for people to respond to the offer presented.”
The company said the ad offers customers 50 percent off any one item, plus three free DVDs, a free gift and free shipping.
The new ad can be viewed here.
For more information contact Katy Zvolerin at (919) 644-8100 ext. 3121 or firstname.lastname@example.org.