"Organic search needs to be a core component of every adult marketing strategy, but typically SEO is viewed separately from paid search programs," said Charles Hentrich, president of Wildline!, who noted that the search engine marketing agency uses a dual approach between paid and organic searches.
Private Media and Video Secrets have seen a number of gains after rolling out Wildline!'s new platform.
In the first month of the SEO campaign for Private Media, organic search engine traffic increased by more than 10 percent, Wildline! said.
"A steady flow of high quality search engine traffic is the difference between success and failure online," said Ilan Bunimovitz, CEO of Private Media Group. "Profitable growth in the current competitive and economic environment requires a balanced approach between paid and organic traffic investment."
For Video Secrets, Wildline! SEO experts said they countered the unintended dilutive effect affiliate programs had on search engine rankings and modified the implementation of linking codes to eliminate unnecessary copies of pages.
"Traffic from non-branded query traffic has increased steadily since our work with Wildline! began," said Brad Estes, manager of operations for Video Secrets.
