Using GameLink’s platform allows for greatly increased functionality on PrivateVOD.com, the company said. Private now offers its customers the possibility to access the title for viewing on mobile, PC and HD TV, while also being able to purchase the physical DVD directly from the platform.
“Integrating GameLink has enabled us to offer our customers a greater range of products that include HD movies and popular additional formats such as iTunes downloads,” Private’s VP of Online Division Fiona Garvy said. “By also offering the GameLink library of 70,000 movie titles we are adding a vast variety of niche content to cover a wide range of consumer tastes, creating a far superior customer experience all under one roof.”
Traffic will be directed to the new VOD site via Private’s affiliate program PrivateCash and via its flagship site, Private.com.