XBIZ Publishes First-Ever Adult Entertainment Market Study Report

Tod Hunter Jan 28, 2009 5:15 PM PST

LOS ANGELES — XBIZ Research has released the results of its first adult entertainment market research study, presenting statistical information on business growth/decline trends as well as issues of concern impacting adult entertainment companies.

XBIZ Research’s market study is the first research project of its kind to shed light on the adult industry, which has had decades of proven business success — but no professional research data to accompany it.

“As the adult entertainment industry’s leading source for technology-focused business news and information, XBIZ holds an unbiased position within the adult entertainment industry,” XBIZ President Alec Helmy said. "This has allowed us to conduct the first dependable research study focused on the business side of this fast-changing industry."

XBIZ Research’s Adult Entertainment Industry Market Research Report is a compilation of statistical data following a survey-driven research process supervised by XBIZ Research Director Sarah LoPrinzi, whose previous research and analysis experience has ranged from alternative energy sources to U.S. military intelligence.

“This industry’s business patterns provide valuable information to business owners and decisionmakers working in adult entertainment and beyond,” LoPrinzi said. “This industry is famous for employing unique technologies and innovative business models while maintaining a pattern of frequent change. Business professionals from all industries will gain new insight from our market research.”

During challenging and prosperous economic times, many businesses shift to data-driven decisionmaking to optimize potential, and minimize or mitigate business failure. XBIZ Research is committed to providing mainstream and adult companies the tools to make smarter business decisions with the future in mind.

LoPrinzi will present her findings and lead a roundtable discussion of issues facing the adult entertainment industry during the XBIZ State of the Industry Conference, scheduled for Feb. 10-12 at the Warner Center Marriott in Woodland Hills, Calif.

For more information about the XBIZ State of the Industry Conference, visit XBIZConference.com.

For more information about XBIZ Research or to acquire the report, visit XBIZResearch.com.

The report was sponsored by Diamond Sponsors CommerceGate and NationalNet ; Executive Sponsors Mansion Productions, Traffic Dude, UndercoverMags and VideoSecrets; and Association Sponsors ASACP and Free Speech Coalition.