Playboy Debuts Intern Reality Show on Mobile Devices

NEW YORK — Playboy Enterprises Inc. has announced plans for a reality series about three of its interns that will be distributed exclusively on mobile devices.

The series, called "Interns," will have original and self-produced content. It made its debut at UBS’ 36th Annual Global Media Conference today. It will be available from Playboy's WAP and iPhone sites and distributed via the Playboy Audience Network (mPAN), which includes the Quattro Wireless Network, mywaves and Zannel.

The episodes follow three college interns from Playboy Enterprises' Fifth Avenue offices as they go about their business. The participants are Charlie Romano, 21, a St. John's University student from City Island, New York; Jonathan Golbe, 24, a Wesleyan University alumnae from Metuchen, New Jersey; and Ashley Taylor Rappaport, 20, a University of Delaware student from Marlboro, New Jersey.

"By developing entertaining and original mobile content, we can target the coveted, 18 to 24 year-old demographic — as well as advertisers — anytime and anywhere," said Edward Lang, Playboy Media Group vice president.

"We are very excited to unveil 'Interns,' one of many unique digital initiatives we have launched this year," he said.

Earlier this year, "Interns" was screened for students at the University of Illinois, USC, and New York University.

"We wanted to ensure that the 'Interns' program was not only entertaining but also relevant to this target demographic, which will drive students to engage with Playboy via their mobile phones," said Lisa Kolodny, Playboy marketing executive. "We believe that the best way to do this was to screen the series for students at various campuses across the country and then compile their feedback."

Numerous wireless-network carriers will offer the series throughout North America. Next year, the mobisodes will be available internationally in Europe, Asia, Australia, and South America. To view the trailer, visit PlayboyMobile.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

NC Governor Vetoes Bill Targeting Adult, Could Face Override

North Carolina Governor Josh Stein today vetoed a bill imposing new regulations that adult industry observers have warned could push adult websites and platforms to ban most adult creators and content.

25,000 Sign Petition to Legalize Pornography in Ukraine

An OnlyFans model’s petition to decriminalize pornography in Ukraine has amassed the 25,000 signatures required for official consideration by President Volodymyr Zelensky.

WannaCollab Joins Pineapple Support as Supporter-Level Sponsor

WannaCollab has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

FSC Unpacks SCOTUS Age Verification Ruling in Webinar

The Free Speech Coalition conducted a public webinar Tuesday to help adult industry stakeholders understand the Supreme Court’s recent decision in FSC v. Paxton, and its potential implications.

UK Lawmaker Calls for Appointment of 'Porn Minister'

Baroness Gabrielle Bertin, the Conservative member of Parliament who recently convened a new anti-pornography task force, is calling for the appointment of a “minister for porn,” according to British news outlet The Guardian.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

TTS Opens UK Testing Location

Talent Testing Service (TTS) has opened a new U.K. location in Ware, Hertfordshire.

FSC: Age-Verification Laws Go Into Effect in South Dakota, Georgia, Wyoming on July 1

The Free Speech Coalition (FSC) has published a statement regarding new age verification laws set to go into effect tomorrow in South Dakota, Georgia, and Wyoming.

FSC Responds to Supreme Court Decision on Texas AV Law

The Free Speech Coalition (FSC) has released a statement responding to last week's Supreme Court decision on FSC v. Paxton, the Texas age verification law.

Show More