opinion

Are B2B Holiday Gifts A Thing Of The Past?

Having been around Adult for about 20 years now, one thing I have noticed sort of bugs me.

Where did all the Holiday Gifts go from program owners, hosting companies, ad brokers, and all the other folks that should give a little gift during the XMas, Kwanza, Hannukah and other Winter Solstice holidays to follk they bill or benefit from?

At Wasteland / Spicecash. we continue to send a half gallon of Vermont Maple Syrup, an NFL-Branded toaster for a favorite team, and so on.  But I have noticed that the flow of holiday gifts seem to have fallen off the annual schedule for lots of folks in "austerity mode".

Sure, Netbilling continues to send leather bomber jackets and crystal clocks. Good for Mitch! But from what I can see, most everyone else has tossed holiday giving into the ditch.

Not wanting to sound preachy, but these little gifts to your best employees, vendors and clients are what make us a little human for a few weeks of the year.  A $10 gift certificate at Barnes and Nobles for someone that has done great biz for you in the last year is a no brainer for building loyalty.

And, an obscure old British holiday song for ya....

"Christmas is coming, the goose is getting fat;
Please put a penny in the old man's hat.
If you haven't got a penny, a ha-penny will do;
If you haven't got a ha-penny then God Bless You!"

Merry XMas, Kwanza, etc...

Go shopping, gang! Ten bucks at a time will set you apart as a "good guy"

Colin

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

How to Convert Creator Income Into Real-World Assets

Buying a home is a big step for anyone, but for adult performers, it can feel especially rewarding after years of building a career around nontraditional income.

Anastasia Pierce ·
profile

Drea Walker Leads With Passion at North Carolina Boutique Up4Drea

Drea Walker is the face, name and vibrant personality behind Up4Drea, an adult retail boutique co-founded in eastern North Carolina. Blending clothing and pleasure products, the store is built on a clear mission: to create a space where everyone feels seen, supported and welcome.

Women In Adult ·
opinion

Balancing Fan Access and Boundaries as a Creator

As creators gain unprecedented control over their businesses, they also find themselves with direct, constant access to their audiences. From DMs and custom content requests to messages across endless platforms, the boundaries between creator and consumer have never been more porous.

Megan Stokes ·
profile

Kyaa Chimera Talks Power, Precision, and Creative Control

With her sharp blonde bob and cool, appraising stare, Kyaa Chimera carries the kind of icy confidence that brings Catherine Tramell from "Basic Instinct" to mind.

Jackie Backman ·
profile

Kathryn Byberg Nurtures Brands With Little Leaf's Growth-Focused Marketing Team

A decade ago, pleasure products and sexual wellness brands were still rarely discussed within the broader health and lifestyle landscape. Media outlets often treated the topic of sexual wellness as a novelty rather than a legitimate category, so brands struggled to secure thoughtful coverage.

Jackie Backman ·
profile

Clips4Sale's Christy on Backing Creators and Fueling Growth

Understanding the industry from within goes beyond data. For Christy, Manager of Creator Experience at Clips4Sale, that insight is shaped by front-line conversations and years spent listening not just to trends, but to people.

Women In Adult ·
opinion

How to Turn Retail Seasonal Lulls Into Sales Opportunities

For many adult retailers, summer brings a predictable change in customer behavior. Routines shift, travel increases and shopping habits become less steady.

Rin Musick ·
opinion

Breaking Down AI-Powered Moderation and Platform Safety

Adult platforms, including content sites, cam services and dating apps, consistently face a range of high-risk challenges. These include verifying consent, particularly for user-uploaded content, addressing non-consensual material such as leaks and so-called revenge porn, and ensuring effective age verification and protection for minors.

Christoph Hermes ·
opinion

How to Optimize Subscription Billing for Compliance and Stability

The Federal Trade Commission’s “click to cancel” rule is coming back around. Last year, a federal appeals court vacated the FTC’s Negative Option Rule, aimed at addressing deceptive or unfair practices and making it easier for consumers to cancel online subscriptions.

Jonathan Corona ·
opinion

Key Strategies for Streamlining Payment Processing Approval

Why is it taking so long to get my account approved? It's frustrating for everyone involved, but it's all part of the process. Over the past year, timelines have stretched to 60 days or more for merchants to complete onboarding, from internal compliance review to banking partner approval and final card brand registration.

Cathy Beardsley ·
Show More