Chelsea Mani

opinion

How Experiential Spaces Help Adult Retailers Drive Engagement, Sales

E-commerce made adult retail accessible, efficient and discreet. But it also made it distant. For years, the industry has leaned heavily on convenience as the primary driver of growth. To be clear, it works.

opinion

How Female Shoppers Are Setting the Pace for Retail

Not long ago, walking into an adult store often felt like stepping into the shadows. Dim lighting, overwhelming product displays and a transactional experience made many of these spaces unwelcoming. For many women, these environments were not designed with comfort, curiosity or empowerment in mind.