The company is inviting webmasters to earn commissions for referring surfers to the sex tape through its install site. A preview of the content is available to webmasters at XXXTom.com.
In coming weeks, XPays will launch a pay-per-view site dedicated to the Sizemore sex tape as well as design and release promotional tools including ads, banners, text links, free hosted galleries and peer-to-peer samples to help webmasters attract and convert traffic.
The company also will launch a full-scale media blitz next week, beginning with a posting on PRNewswire.com.
“In a perfect world, we’d like to get the site and all the placement and linking codes live before the media rush,” XPays’ Evan told XBiz.
Evan points out, however, that the buzz about the site is already growing, despite it’s so-far-quiet release.
“If you look at the Alexa rating, we’re already seeing a huge influx of traffic,” he said. “It went from zero to 20,000 in no time and it’s building like crazy."
Sizemore is one of Hollywood’s most recognizable second bananas, earning critical praise for his roles in films such as “Black Hawk Down” and “Saving Private Ryan.” But the actor is perhaps best known for his off-screen antics, including a widely publicized arrest for allegedly beating his then-girlfriend, infamous Hollywood madam Heidi Fleiss, as well as several drug-related arrests.
While Sizemore has star power, Evan told XBiz the content is worth viewing on its own merits.
“The allure of the tape goes beyond his celebrity,” Evan says. “It’s Tom’s wackiness, his personality, his comfort in front of the camera, the comedy aspect, the high-quality video stream. The tape has multiple angles, multiple girls, groups sex, toy play — everything you’d want.”
While Evan wouldn’t comment on whether Sizemore was in on the deal, he did stress that XPays has all necessary 2257 documentation.
