"The recent MasterCard hacking scare together with the fact that 92 percent of the world's population does not have a credit card only serves to reinforce the fact that utilizing alternative billing mechanisms to a global audience is more important now than ever," the company said in a statement.
"Surfer's will be pleasantly surprised to see a simple call-to-action in their native language," Marc Jarrett, PbP's business development manager, said. "We currently geo-target in 35 languages and counting. Our solution is the only one that allows adult webmasters to make money globally, including from the rapidly growing Chinese market."
PbP has global telco interconnect agreements in place. In those markets where premium rate is supported, a domestic number is shown. In all others, users are invited to call an international number in order to receive the necessary password necessary to unlock the members area for 30 minutes. PbP then collects the revenue from the terminating telco.
The solution allows program owners to pay their affiliates while webmasters can refer others to PbP and get paid a 10 percent commission, and PbP can be disabled for key credit card markets such as the U.S. if desired. There are no setup fees, and all routing costs and non-payables are reflected in rates available. Payouts are made bi-weekly by wire, moneybookers or ePassporte.
For more information, visit www.passwordbyphone.com.