Pjur Group Exhibits at Adultex 08

WASSERBILLIG, Luxembourg — Adult lubricant manufacturer Pjur Group consolidated and extended its market share in the adult business in February by attending Adultex 2008, an adult trade show Down Under, which this year was held in Melbourne.

As the only European producer to exhibit at the event, the Pjur Group exhibit was busy and well attended at all times, and questions about the company's product portfolio were answered directly face to face.

Besides the classic Pjur products, the new Pjur sprays and double effect glides received considerable attention from the Australian customers. With Pjur's own presentation modules — the shop-in-shop systems — the complete product range was shown at the fair.

Alexander Giebel, CEO of Pjur group Luxembourg S.A., and his sales team represented Pjur group at Adultex.

“The fair gave us a perfect opportunity to take care personally of the customers and strengthen the contacts" Giebel said. "A few years ago, we successfully established the classical Pjur products in Australia, together with our distributor here.

"We are very impressed how well the sprays and double effect glides have captured the market now. The well-known Pjur quality, together with the feeling for market needs and of course the design of the enhancements, made them so successful. We are delighted to receive such a high recognition from our customers here in Australia. It confirms our work and effort."

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