Topco Launches LaRue’s Rascal Toys With Party

WEST HOLLYWOOD, Calif. — Topco Sales launched Chi Chi LaRue’s new Rascal toy line with an event at adult retailer Pleasure Chest Wednesday night in West Hollywood.

Channel 1 Releasing partner and director LaRue hosted the event, spinning a dance mix for party attendees, while Rascal exclusives Eddie Diaz and Cole Ryder showed off their realistic signature dildos.

“We’re having a great time,” Topco Public Relations Director Desiree Duffie told XBIZ. “It’s a fun event and the boys are great. Chi Chi was so integral in every step of developing the line with us; it’s just wonderful to do something special like this.”

Ryder told XBIZ that creating the realistic toys was an arduous process, requiring him to stay erect for several hours while the mold was cast. He said that he was happy with the results.

“Now I can go home and do myself,” Ryder said.

LaRue called out raffle winners who were awarded with either $100 gift certificates from the Pleasure Chest or Topco bags filled with products, which LaRue called “some fierce bags of shit.”

“The packaging looks great,” La Rue told XBIZ, as she pointed out the bold red-and-black labeling on the products in the Rascal plan-o-gram display.

The line features 18 new insertables including anal balls, plugs and dildos. The “Doubleteamer” double-ended dildo measured more than 2 feet in length. There also are two “Initiation” sets that come with three dildos in small, medium and large.

Cole and Diaz signature dildos are hand-painted and made from a trademarked material called Sensafirm.

After the Pleasure Chest event, the party moved down the street and continued at LaRue’s semi-regular “Dirty Deeds” club night at Fubar.

LaRue helmed the mix boards while go-go dancers entertained the crowd. Adult industry personalities seen in the crowd included Ross Cannon, Doug Jeffries and Lex Sabre, as well as Channel 1 Releasing Public Relations Director Tony Adonis.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts New Thrusting Bullet Vibe From 'Javida' Line

Orion Wholesale has introduced a thrusting bullet vibrator from its Javida collection.

Besharam CEO Raj Armani Featured in Cosmopolitan India Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Resource Hub for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Paradise to Introduce 3 New Additions to 'Illumination' Line at Sex Expo in January

Paradise Pleasure Products will debut three new additions to its LED-enhanced Illumination collection at Sex Expo, taking place Jan. 7-10 in L.A.

Brent Aldon, Erik Vasquez to Return as Hosts of 2027 XBIZ Awards, Pleasure and Retail Edition

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will once again bring their signature showmanship to the stage as co-hosts of the 2027 XBIZ Awards, on Jan. 9 at Avalon Hollywood.

b-Vibe Introduces Clinician-Reviewed Educational Guides

COTR has released a new set of clinician-reviewed educational guides through its b-Vibe Anal Academy platform.

East Coast News Taps Paul Reutershan for Business Development Manager

Paul Reutershan has joined East Coast News (ECN) as its new business development manager, returning to the company where he began his career in 2002.

Beisar Debuts 'Pixel' Anal Vibe

Beisar has introduced its Pixel three-function anal vibrator.

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Show More