Playboy Attributes Rise in 4Q Profits to Internet, TV

NEW YORK – Playboy Enterprises reported $14.5 million in net profit for the fourth quarter 2004, compared to a $6.7 million loss in the previous year, returning the company to profitability, raisings the company's share price by 43 cents to $12.72, and outpacing analysts' forecasts.

Playboy attributes revenue growth to its U.S. and international television channels, website subscriptions, cable video-on-demand, satellite and overall lower programming amortization compared to the same time last year. Profits were also announced from the company's international wireless deals that feature Playboy content.

Playboy's holdings include Playboy magazine, adult cable TV channel Spice and a licensing business that markets the trademark Playboy bunny on clothing and other products.

"As a result of the solid performance in our key businesses and our improved financial position, we delivered on our 2004 projections and are well positioned for 2005," Playboy's CEO Christie Hefner said. "The year's results also benefited from lower interest expense due to the debt restructuring we completed last April."

Playboy's filing with the Securities and Exchange Commission reported an operating income for the 2004 fourth quarter of $13.6 million, up 54 percent from the $8.9 million recorded in the 2003 fourth quarter. However, Playboy's Licensing and Publishing Groups recorded lower quarter-over-quarter results, due to revenue and operating income generated in the 2003 fourth quarter, despite the company's 50th Anniversary and the sale of art, manuscripts and memorabilia, which generated $1.8 million of income.

For the overall year of 2004, Playboy reported net income of $10 million, compared to a 2003 net loss of $7.6 million, or $0.31 per basic and diluted share. Playboy's 2004 fourth quarter also included an insurance recovery of $5.6 million.

Playboy said it expects its earnings in 2005 to increase to around 40-45 cents per share.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Peachy Alice Fronts Latest From Immoral Productions

Peachy Alice stars in a new trilogy from Immoral Productions, alongside Charlie Dean, Matt Bird, and studio honcho “Porno Dan” Leal.

Jessi Rae Signs Exclusive Contract With Vixen Media Group

Vixen Media Group (VMG) has signed Jessi Rae to an exclusive contract.

BranditScan Launches 'Referral Rush' Promo

BranditScan has launched its Referral Rush promotion for creators.

Pure Taboo Debuts Bree Mills Thriller 'The Party's Over'

Hazel Moore stars with Liz Jordan and Hailey Rose in the latest thriller from Pure Taboo, titled “The Party’s Over.”

Athena Heart Stars in Latest From TeamSkeet

Athena Heart stars with Jason Sarcinelli, Axel Haze, and Nick Strokes in the latest release from TeamSkeet.

Violet Myers, Valentina Nappi Star in Latest From Brazzers

2025 XMAs Premium Social Creator of the Year Violet Myers stars with Valentina Nappi and Ricky Johnson in the latest release from Brazzers, titled “V and V Share a Big D.”

2025 AltStar Awards Nominees Announced

Nominations have been announced for the 2025 AltStar Awards, aka the AltPorn Awards, presented by Bad Dragon.

AI Erotic Storytelling Platform 'AIEroticSmut' Launches

AIEroticSmut.com, a DIY erotic storytelling platform, has officially launched.

Angela White Stars in New Interactive Scene From Brazzers

Multi-XMAs winner Angela White stars with reigning and two-time XMAs Europas Male Performer of the Year Christian Clay in a new interactive release from Brazzers, titled “Taking Angela Back To Your Place.”

Marvin Love Directs 'Rich and Horny Weirdos' for Brazzers

Brazzers has released a new scene directed by Marvin Love, titled “Rich and Horny Weirdos.”

Show More