Playboy to Open Las Vegas Club in 2006

LAS VEGAS — The Palms Casino Resort has partnered with Playboy Enterprises Inc. to develop a nightclub and lounge for its new tower, which will feature a huge rabbit head on its side, Playboy Director of Communications Bill Farley told XBiz Wednesday.

The long-term licensing agreement calls for Playboy to help develop the new expansion and for the Palms Resort Casino and professional nightclub owners Nine Group to operate the Playboy-themed operation.

“The Playboy lifestyle is a natural fit for Las Vegas, but the key for us has always been finding the right partners to fulfill the promise of our brand,” said Playboy founder Hugh Hefner in a statement issued this morning.

Under the agreement, the top five floors of the new tower will be the “Playboy area,” and will feature a boutique casino, several retail shops, a restaurant, sky villa and a huge, illuminated rabbit head on the outside of the tower.

“You’ll be able to see it from all over the Strip,” said Farley.

Farley also said that the expansion will feature a special suite dedicated to Hugh Hefner that includes indoor and outdoor swimming pools.

The new expansion is slated to open in early 2006, almost twenty years after the final Playboy Club shut its doors.

At its heyday, there were approximately 40 Playboy Clubs in seven different countries, but the last U.S. club closed its doors in 1986 as women became a larger part of the club-going crowd and profits dropped.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Taylor Upton Makes Her WIFEY Debut

Taylor Upton stars with her husband Bill and Isiah Maxwell in the latest release from Vixen Media Group studio imprint WIFEY.

Connie Perignon Returns to Elegant Angel for 'Connie's Curves'

Connie Perignon stars with Brad Newman in the new release from Elegant Angel, titled “Connie’s Curves.”

Yhivi Makes Her Deeper Debut

Yhivi has made her debut for Vixen Media Group (VMG) studio imprint Deeper, alongside Dante Colle in “Nice to Meet You.”

Aliya Aural Named Penthouse's 'Pet of the Month' for October

Penthouse Magazine has named Aliya Aural as Pet of the Month for October.

Jesse Pony Leads Latest From Evil Angel

Jesse Pony stars in a scene from Evil Angel.

b-Vibe Butt Plug, Anal Beads Named Among GQ's 'Best Anal Toys'

B-Vibe's Triplet Vibrating Anal Beads and Rimming Plug 2 were both named among GQ Magazine's "Best Anal Toys" roundup.

Orion Unveils 6 New Styles From 'Abierta Fina' Line

Orion Wholesale has introduced six new styles from its Abierta Fina collection.

Tommy Gunn Publishes Memoir 'Unloaded'

Tommy Gunn has published a new memoir, titled “Tommy Gunn: Unloaded.”

Full Circle Debuts Wand Vibe Collection

Full Circle has introduced new vibrating wands.

Blush Introduces 'Daydream' Dildo From Avant Line

Blush has debuted the Daydream dildo from its Avant Collection.

Show More