SANTA ANA, Calif. — ID Lubricants parent company Westridge Laboratories has acquired sexual wellness brand Mayer Laboratories, manufacturer of Kimono condoms and Blossom Organics personal lubricants.
“This strategic union brings together over 70 years of combined industry leadership,” said a rep. “By integrating Mayer Labs’ premium brand equity and highly rated products with Westridge’s world-class manufacturing and domestic distribution infrastructure, Westridge Laboratories solidifies its position as the premier full-service partner for distributors, retailers, and health organizations.”
The rep added that Mayer founder David Mayer will remain closely involved with the brand.
“Finding a partner that shares our commitment to consumer education and product integrity was paramount,” said Mayer. “Westridge Laboratories is the ideal steward for our current brands and our products in development. Their capacity and operational scale will provide the resources needed to thrive in a rapidly evolving global market.”
Added Gregg Haskell, founder and president of Westridge, “Mayer Laboratories has built an extraordinary legacy defined by quality, advocacy, and a ‘best in class’ product philosophy. We aren’t just acquiring brands; we are investing in a shared vision. By combining our manufacturing agility with Mayer’s specialized product expertise, we are positioned to accelerate and expand the reach of these essential wellness brands.”
For more information, visit WestridgeLabs.com.
