CUXHAVEN, Germany — Pjur is celebrating a successful appearance at the German music festival Deichbrand, which attracted more than 55,000 visitors this year.
In partnership with Orion, Pjur focused on engaging festival visitors with a wheel of fortune that offered product giveaways and featured a mobile testing station where visitors could discover more about Pjur products directly on site.
Orion's Birte Fulde also offered pelvic floor classes, sharing her knowledge about body awareness and sexual wellness in a humorous, easy-to-understand way and opening new perspectives for visitors.
In addition, specially designed temporary tattoos were distributed to festival guests at the Orion booth, and Pjur contributed two designs.
"Our long-standing partnership with Orion enables us time and again to bring sexual wellness into new contexts and reach people in an authentic way," said Jennifer Parry, brand director at Pjur. "The Deichbrand Festival provided the perfect setting for this. Together, we were able to show that education, high-quality products and festival fun go perfectly hand in hand."
For more information, visit Pjur's website; follow the company on X.com.
