WASSERBILLIG, Luxembourg — Pjur's stimulation gel, Man Lust, has been named a Sex Trend for 2026 by Playboy Germany.
"Playboy Germany’s 2026 Sex Trends highlight the growing diversity of modern intimacy: from new shared experience formats to sensual stimulation products like pjur MAN Lust, and cultural highlights such as the SEX NOW exhibition in Düsseldorf," said a rep. "The trends are complemented by digital offerings and innovative sex toys that open new pathways to stimulation. Together, they represent sexuality that is more mindful, individualized, and versatile than ever before."
Alexander Giebel, CEO and founder of pjur, enthused about the recognition.
“We are incredibly proud that our new product, pjur MAN Lust, has immediately been recognized as one of Playboy Germany’s Sex Trends for 2026," he said. "It confirms that we are perfectly in tune with today’s zeitgeist and that modern pleasure products stand more than ever for quality, effectiveness, and mindful enjoyment."