LOS ANGELES — Playboy parent company PLBY Group has appointed Gyorgy Gattyan to its board of directors.
Gattyan controls Byborg Enterprises, which recently made a $22.35 million equity investment in PLBY, as well as signing a $300 million licensing agreement with the iconic lifestyle brand.
The board, which has expanded from five members to seven, now comprises six members with the addition of Gattyan, along with a yet-to-be-filled seat.
“Mr. Gattyan brings to the board over 10 years of experience as an entrepreneur, digital technology executive, and director and chairperson of multiple organizations,” said a rep.
Gattyan, who is the current CEO of Byborg parent company Docler Holding S.a.r.l., also founded LiveJasmin.
“Gyorgy has established multiple successful web-based businesses, making him a valuable addition to the board, as Playboy continues to pursue a digital-focused, asset-light business model,” said PLBY CEO Ben Kohn. “I’m excited to welcome Gyorgy to PLBY Group and have his experience and support as the company returns to growth.”
For more information, visit PLBYGroup.com.