Grooby Names Avery Lust Brand Ambassador

Grooby Names Avery Lust Brand Ambassador

LOS ANGELES — Grooby has named Avery Lust as its 2025 brand ambassador.

Lust's new role was officially announced earlier this month on stage at X3 Expo by Grooby’s Kristel Penn and 2024 Brand Ambassador Cloudy Vi.

“I started porn exactly a year ago, and I am truly grateful, honored and filled with excitement to live this role as I have many great and sexy ideas planned,” said Lust. “I want to show my genuine love and appreciation for Grooby. I also want to show some love to every single director, my fans, friends and all the incredible trans models who have paved the way.”

Added CEO Steven Grooby, “When we look for a brand ambassador each year, we look for someone who embodies our ethos at Grooby; someone who can represent the trans adult community with grace and love, and as the ambassador for Grooby, appear at shows, produce their own scenes, and appear across our network while engaging with our supporters. We look for beauty both on the outside and the inside — someone whose heart is in producing great scenes and who strives to bring success to themselves and their fellow models.”

For more information, visit Grooby.

Follow Lust on X.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Jade Venus, Aubrey Kate Star in Latest From Evil Angel

Jade Venus and Aubrey Kate star in a scene from Evil Angel titled “TS Aubrey & TS Jade Do 3 Uniformed Men.”

Jonni Darkko Drops New Evil Angel Blowbang With Connie Perignon

Connie Perignon stars in the latest Evil Angel blowbang release from director Jonni Darkko.

Octokuro, Matty Mila Lead Latest From Parasited

Octokuro and Matty Mila star in “Respawn” from Parasited.

Lilly Bell Fronts Latest From Blacked Raw

Reigning XMAs Girl/Girl Performer of the Year Lilly Bell stars with Chocolate Rod in the latest release from Vixen Media Group (VMG) studio imprint Blacked Raw.

Abigaiil Morris, Girthmasterr Star in Latest From Brazzers

Abigaiil Morris and Brazzers exclusive Girthmasterr star in the latest scene from Brazzers, titled “Smile! Thick Dick, DMD Is Ready to Drill.”

Taylor Upton Makes Her WIFEY Debut

Taylor Upton stars with her husband Bill and Isiah Maxwell in the latest release from Vixen Media Group studio imprint WIFEY.

Connie Perignon Returns to Elegant Angel for 'Connie's Curves'

Connie Perignon stars with Brad Newman in the new release from Elegant Angel, titled “Connie’s Curves.”

Yhivi Makes Her Deeper Debut

Yhivi has made her debut for Vixen Media Group (VMG) studio imprint Deeper, alongside Dante Colle in “Nice to Meet You.”

Aliya Aural Named Penthouse's 'Pet of the Month' for October

Penthouse Magazine has named Aliya Aural as Pet of the Month for October.

Jesse Pony Leads Latest From Evil Angel

Jesse Pony stars in a scene from Evil Angel.

Show More