Sportsheets Expands Rebranded 'Edge' Line With 9 New Products

Sportsheets Expands Rebranded 'Edge' Line With 9 New Products

CERRITOS, Calif. — Sportsheets has debuted its rebranded Edge line, featuring nine new products designed for kink enthusiasts.

Edge products, a rep explained, have been designed “with a focus on high-quality faux materials, sleek aesthetics and updated functionality to appeal to both new and seasoned practitioners. Each item is designed to encourage authentic experiences, from refined impact tools to versatile restraint systems, showcasing Sportsheets' commitment to delivering high-quality, luxury products that cater to a range of desires.”

Sportsheets Head of Marketing and Product Development Kelly Sofferman said, "Edge epitomizes our dedication to inspire meaningful impact and fearlessness in intimacy. This rebrand isn’t just about refreshing a product line, it’s about renewing our purpose and commitment to the people who seek Sportsheets products to enrich their intimate lives.”

CEO Julie Stewart highlighted how the line reinforces the company’s values and direction.

"The reintroduction of Edge marks a new chapter for Sportsheets,” she said. “We’ve listened to our customers’ needs and leaned into our experience to deliver a line that represents our commitment to quality and customer satisfaction. Edge speaks to the heart of who we are: passionate about intimate discovery and dedicated to enhancing connection through beautifully designed products."

Click here to view the Edge sales guide.

For more information on Sportsheets, click here.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Blush Introduces 'P+' Penile Extender Sleeves

Blush has debuted P+, its new line of three penile extender sleeves.

Kiiroo Debuts 'Julio' Interactive Thrusting Dildo

Kiiroo has introduced Julio, its first interactive thrusting dildo vibrator.

LoveStore Mexico, Our Erotic Journey Sign Distro Deal

Our Erotic Journey has signed a deal with LoveStore Mexico to carry the pleasure brand's products for distribution to Mexican retailers.

2027 XBIZ Exec Awards Pre-Nominations Period Opens

XBIZ is pleased to announce that the pre-nomination period for the 2027 XBIZ Exec Awards, the adult industry’s preeminent career honors, begins Wednesday and runs through Oct. 14.

Motorbunny 'Buck' Appears in 3D Adult Video Game 'LoveCraft'

The 3D adult video game LoveCraft, in partnership with Motorbunny, has created a virtual version of its Motorbunny Buck vibrating saddle for use in the Steam platform game.

Blush Debuts 'Amelia' Dual-Sided Wand

Blush has introduced Amelia, its new dual-sided wand vibrator, offering both G-spot and clitoral stimulation.

CalExotics Expands 'Cheap Thrills' Line of Male Masturbators

CalExotics has added four new pleasure products to its Cheap Thrills line of male masturbators.

XBIZ Retreat Canada to Debut in Toronto Aug. 16-20

XBIZ Retreat is heading north for the debut of its Canadian edition, bringing its signature hosted-buyer experience to Toronto Aug. 16-20.

SWPA to Host Webinar on Landing Media Coverage for Sexual Wellness Brands

The Sexual Wellness Professional Alliance (SWPA), a division of the Free Speech Coalition, will host a webinar on Wednesday, Oct. 7, offering strategies for sexual wellness brands to attract media coverage.

Full Circle Expands 'My Buddy' Anal Plug Collection

Full Circle Brands has added three new vibrating anal plugs to its My Buddy line.

Show More