Sportsheets Expands Rebranded 'Edge' Line With 9 New Products

Sportsheets Expands Rebranded 'Edge' Line With 9 New Products

CERRITOS, Calif. — Sportsheets has debuted its rebranded Edge line, featuring nine new products designed for kink enthusiasts.

Edge products, a rep explained, have been designed “with a focus on high-quality faux materials, sleek aesthetics and updated functionality to appeal to both new and seasoned practitioners. Each item is designed to encourage authentic experiences, from refined impact tools to versatile restraint systems, showcasing Sportsheets' commitment to delivering high-quality, luxury products that cater to a range of desires.”

Sportsheets Head of Marketing and Product Development Kelly Sofferman said, "Edge epitomizes our dedication to inspire meaningful impact and fearlessness in intimacy. This rebrand isn’t just about refreshing a product line, it’s about renewing our purpose and commitment to the people who seek Sportsheets products to enrich their intimate lives.”

CEO Julie Stewart highlighted how the line reinforces the company’s values and direction.

"The reintroduction of Edge marks a new chapter for Sportsheets,” she said. “We’ve listened to our customers’ needs and leaned into our experience to deliver a line that represents our commitment to quality and customer satisfaction. Edge speaks to the heart of who we are: passionate about intimate discovery and dedicated to enhancing connection through beautifully designed products."

Click here to view the Edge sales guide.

For more information on Sportsheets, click here.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

A Look at the Latest Trends in Pleasure Products

Pleasure brands, retailers and distributors with their finger on the pulse of the market are sharing their observations on the latest trends from the past year that are driving sales.

Blush Expands 'Anal Adventures' Collection

Blush has introduced X-Large Anal Beads from its Anal Adventures Collection.

Xgen Debuts '4Play' Collection From Bodywand

Xgen Products has introduced the new 4Play collection of clitoral stimulators from its Bodywand line.

Lovense Debuts 'Fizz' Stimulator

Lovense has introduced its new Fizz dual-head clitoral stimulator.

SinParty Integrates Honey Play Box's Vibe-Connect Camming Tools

Cam platform SinParty has partnered with Honey Play Box to integrate the pleasure brand’s Vibe-Connect interactive camming software, allowing creators to engage fans and generate revenue through connected toys during and beyond livestreams.

Hankey's Toys Debuts DiYardieULuv2H8 Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of creator DiYardieULuv2H8.

Blush Expands 'Avant' Line

Blush has introduced two new dildos from its Avant Collection.

Male Power Expands 'Sassy Lace' Collection

Male Power has expanded its new Sassy Lace collection of men's underwear.

Adam & Eve, We-Vibe to Launch Pop-Up Tour

Adam & Eve and We-Vibe have partnered for the nine-city “Experience an Ourgasm” pop-up tour, kicking off July 18.

Salorein Debuts 'Sabrina' Suction Torso

Pleasure brand Salorein has released its new "Sabrina" suction torso.

Show More