Indian Pleasure Product Industry Surveyed in New Documentary 'Bad Toys Inc.'

Indian Pleasure Product Industry Surveyed in New Documentary 'Bad Toys Inc.'

MUMBAI, India — “Bad Toys Inc.,” a 45-minute program surveying India's pleasure product industry, will debut Friday on Indian streaming platform DocuBay.

The new documentary, airing on the IN10 Media Network-owned platform and produced by Black Iris, will “offer a peek into the country’s evolving attitudes towards pleasure products,” a rep commented.

“Bad Toys Inc.” features interviews with sexologist Dr. Prakash Kothari and leading players in the Indian sex toy market, including Besharam’s Raj Armani, and emerging sex toy startups like Sangya Project, That Sassy Thing and LoveTreats.

In the documentary, Armani explains that “the toy is merely a piece of rubber or silicone — it is your imagination, what it makes it out to be.”

According to Variety, the program will “delve into regional preferences, consumer stories and industry insights” as well as touch on “legal aspects and historical context of pleasure accessories in India.”

DocuBay COO Girish Dwibhashyam told Variety that “Bad Toys Inc.” is “a novel viewing experience that uncovers surprising facts about the Indian market,” while producer Richa Sahai noted “the challenges and excitement of creating content on this taboo topic.”

"Bad Toys Inc." will also stream on Amazon Prime.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Biird Launches Partner Appreciation Campaign

Biird has launched a campaign to provide gifts to staff members of its retail partners across Europe and North America throughout September.

Xgen Names Blanca Estrada-Gonzalez as Latin America Account Representative

Xgen Products has named Blanca Estrada-Gonzalez as its new Latin America account representative.

Male Power Expands 'So Comfy' Collection

Male Power has expanded its So Comfy collection of men's underwear.

Orion Expands 'Cuties' Vibe Collection

Orion Wholesale has introduced four new devices from its Cuties vibrator collection.

Lovense, Tiny Secret Games Launch 'Snapshot' In-Game Store

Lovense and adult game studio Tiny Secret Games have launched a Lovense store inside the “Snapshot” virtual world.

Lightning Star World Debuts Casey Kisses Stroker, Dildo

Pleasure brand Lightning Star World has introduced its new Casey Kisses Collection.

Dr. Tush Signs Canadian Distro Deal With EP Products

Dr. Tush has signed a deal with Canadian distributor EP Products.

2026 XBIZ Amsterdam Conference Schedule Announced

XBIZ is pleased to announce the release of the full show schedule for XBIZ Amsterdam, set to take place Sept. 10-13 at Passenger Terminal Amsterdam.

Electric Novelties Names Rob Phaneuf VP of Sales and Marketing

Electric Novelties has appointed adult industry veteran Rob Phaneuf vice president of sales and marketing, effective immediately.

Beisar Introduces 'Black-White Faunus' Thrusting Vibrator

Beisar has debuted its new Black-White Faunus thrusting fantasy vibrator.

Show More