Williams Trading Rolls Out 'Christmas in July' Sales Event

Williams Trading Rolls Out 'Christmas in July' Sales Event

PENNSAUKEN, N.J. — Williams Trading Co. is rolling out its fourth-annual "Christmas in July" sales event offering brick-and-mortar retailers a 5% discount on their entire invoice from today through Thursday, July 25 at 3 p.m. (EDT).

The flash sale applies to over 17,000 items that WTC carries. All brick-and-mortar dealers with an account in good standing are eligible to participate. The 5% discount will be deducted from the invoice total.

“Historically, the 'Christmas in July' event has always done amazingly well, and this will be the fourth year offering this special summer event,” said Scott D, director of sales and marketing. “Our customers' responses were outstanding in the past, loving the opportunity to be able to save on everything in our warehouse, especially with the slower summer season, we decided to bring it back this year.  This sale is perfect for retailers to take advantage of their savings to stock up on every brand, or simply earn a a bonus discount during this slower sales period to help with store margin."

Quantities will be fulfilled at the discretion of WTC, and back orders will not be available.

For more information, contact a sales representative at 800-423-8587 or visit Williams Trading online.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Holiday Now Shipping 'Zumio X2' Stimulator

Holiday Products is now shipping the Zumio X2 clitoral stimulator.

CalExotics Appoints Lupe Martinez, Austin Ferdinand to Executive Team

CalExotics has named Lupe Martinez as its new executive director of marketing and Austin Ferdinand as vice president of business development.

Sportsheets Names Emily Silva Director of Product and Merchandising

Sportsheets has appointed Emily Silva as its new director of product and merchandising.

Male Power Debuts 'Eco Cozy' Collection

Male Power has introduced its new Eco Cozy collection of men's underwear.

Altitude Show Taps Deanna Klerks for Buyer Relations and Experience Manager

Altitude Show has hired Deanna Klerks as its new manager of buyer relations and experience.

Toendi Launches Full Company Rebrand

Pleasure brand Toendi has launched a rebrand of its logo and products.

Orion Expands 'Beastly Cocks' Line

Orion Wholesale has introduced two new fantasy dildos from its Beastly Cocks line.

Blush Debuts 'Riana' Massager

Blush has introduced the new Riana massager.

Eldorado Opens Preorders for 'Blō' Flavored Lube From JO

Eldorado Trading is now accepting preorders for the new Blō collection of flavored lubricants from JO, with shipments beginning July 13.

Orion Debuts 'Six in a Row 2.0' Dildo Set From 'You2Toys' Line

Orion Wholesale has introduced the new six-piece dildo set Six in a Row 2.0 from its You2Toys line.

Show More