Adam & Eve Reveals Results of Sex Toy Survey

Adam & Eve Reveals Results of Sex Toy Survey

HILLSBOROUGH, N.C. — Adam & Eve has released the results of a new survey asking the question, “How many Americans own a sex toy?” 

Among poll respondents, 37% said they owned a pleasure product, including 38% of females and 34% of males. This is a drop from 51% of respondents who said they owned a sex toy in a similar survey in 2018.

“Sex toys (usually vibrators, stimulators, dildos, penis rings, pumps or masturbators) are used to facilitate sexual pleasure alone or with a partner,” said Dr. Jenni Skyler, resident sexologist at Adam & Eve. “For many people, these toys make orgasm easier to attain. And for some, toys are the only way to achieve orgasm. I’m happy that toys are gaining wider acceptance and becoming recognized as sexual health and wellness accessories.”

The web-based survey of over 1,000 American adults aged 18 and up, conducted by an independent company, was sponsored by Adam & Eve to study sexual preferences and practices.

For more information, visit AdamEve.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of adult brand Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Show More