Adam & Eve Reveals Results of Sex Toy Survey

Adam & Eve Reveals Results of Sex Toy Survey

HILLSBOROUGH, N.C. — Adam & Eve has released the results of a new survey asking the question, “How many Americans own a sex toy?” 

Among poll respondents, 37% said they owned a pleasure product, including 38% of females and 34% of males. This is a drop from 51% of respondents who said they owned a sex toy in a similar survey in 2018.

“Sex toys (usually vibrators, stimulators, dildos, penis rings, pumps or masturbators) are used to facilitate sexual pleasure alone or with a partner,” said Dr. Jenni Skyler, resident sexologist at Adam & Eve. “For many people, these toys make orgasm easier to attain. And for some, toys are the only way to achieve orgasm. I’m happy that toys are gaining wider acceptance and becoming recognized as sexual health and wellness accessories.”

The web-based survey of over 1,000 American adults aged 18 and up, conducted by an independent company, was sponsored by Adam & Eve to study sexual preferences and practices.

For more information, visit AdamEve.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Aneros Rolls Out Media Platform for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Paradise to Introduce 3 New Additions to 'Illumination' Line at Sex Expo in January

Paradise Pleasure Products will debut three new additions to its LED-enhanced Illumination collection at Sex Expo, taking place Jan. 7-10 in L.A.

Brent Aldon, Erik Vasquez to Return as Hosts of 2027 XBIZ Awards, Pleasure and Retail Edition

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will once again bring their signature showmanship to the stage as co-hosts of the 2027 XBIZ Awards, on Jan. 9 at Avalon Hollywood.

b-Vibe Anal Academy Adds Clinician-Reviewed Training Guides

COTR has released a new set of clinician-reviewed educational guides through its b-Vibe Anal Academy platform.

East Coast News Taps Paul Reutershan for Business Development Manager

Paul Reutershan has joined East Coast News (ECN) as its new business development manager, returning to the company where he began his career in 2002.

Beisar Debuts 'Pixel' Anal Vibe

Beisar has introduced its Pixel three-function anal vibrator.

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

RetailCurrent Launches to Help Shoppers Find Products at Local Stores

RetailCurrent, a new tool that helps brands connect online shoppers with nearby retailers carrying their products, has officially launched.

Show More