Playharda Wholesale Appoints Beth Heron as Accounts Manager

Playharda Wholesale Appoints Beth Heron as Accounts Manager

LONDON — Playharda Wholesale has appointed Beth Heron as its newest accounts manager.

"Beth, who is new to the adult industry, joined the team towards the end of last year and has built up her experience and become familiar with the popular brands and products that Playharda Wholesale carries," said a rep. "She will be taking a lead with customer accounts and touching base at regular intervals going forward to help build a smoother working relationship with our customers."

Company Director Daniel Miller enthused about Heron's new role.

"Beth is a friendly, bubbly and chatty character," he said. "We feel she will be a great addition to our team, putting her friendly face out there to help build closer working relationships with U.K. retailers and helping to showcase our growing ranges and brands."

Added Heron, "I look forward to getting to know the industry in more depth and am very excited to meet new people and build strong working relationships with U.K. retailers and business owners. Although new to the adult industry, I’ve always been intrigued by the industry and look forward to becoming more involved."

For more information, visit Playharda.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Dr. Carol Queen to Keynote 2026 XBIZ Expo Pleasure Products Trade Show

XBIZ is pleased to announce that Dr. Carol Queen, Good Vibrations staff sexologist, pleasure community historian, and curator of the Antique Vibrator Museum, will deliver the keynote address at the 2026 XBIZ Expo.

Orion Debuts 'Cuties' Vibrating Anal Plug Collection

Orion Wholesale has introduced its new Cuties Mini Butt Plug collection.

Lovehoney Group, Xgen Sign Licensing Agreement for 'Pleasure Air' Tech

Lovehoney Group has signed a licensing agreement with Xgen for the latter to use the former's patented Pleasure Air technology in its pleasure products.

Sportsheets Releases New Training Video for 'Indica' Collection

Sportsheets has released its latest training video, titled "The Indica Collection by Sex & Mischief," hosted by Brand Ambassador Rin Musick.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

Casey Murphy Launches 'Pleasure Brand Lab' Digital Marketing Tools

Sexual wellness marketing strategist Casey Murphy has launched Pleasure Brand Lab, digital marketing support for small and indie brands.

CAM4, Lovense Introduce New 'Interactive Control' Features

CAM4 has debuted a new suite of interactive Lovense control features for models.

Blush Debuts 3 New Vibes From 'Sexy Things' Collection

Blush has introduced three new vibrators from its Sexy Things collection.

Holiday Products, Sugar Splash Sign Distro Deal

Holiday Products has signed a distribution deal with wellness brand Sugar Splash.

Le Wand Introduces 'Classique' Vibe Collection

Le Wand has debuted its new Classique vibrator line.

Show More