NEW YORK — Pleasure product manufacturer MysteryVibe has joined forces with health care communications agency Havas Lynx to launch a new “Happy Menopause” ad campaign calling on post-menopausal women to prioritize their sexual well-being.
A “Happy Menopause” billboard in central Manhattan features MysteryVibe’s FDA-approved Crescendo 2 device and declares, “Orgasm now comes with a medical prescription.”
In addition to the billboard, the “Happy Menopause” campaign highlights educational information endorsed by reproductive scientist and professor Joyce Harper.
MysteryVibe’s CEO and co-founder, Soumyadip Rakshit, said, “Not only are we honored to support a campaign that enables women to overcome taboos around menopause, we know that discomfort shouldn't be normalized.”
Havas Lynx SVP and Director of Planning Tash Loeb Mills added, “Women's sexual well-being and pleasure remains a whispered subject — especially when you add menopause into the mix. We've had enough of it, and what better way to get people talking, than with a massive orgasm. That's what everyone wants, after all!”
For more information, visit MysteryVibe.com.
