LAS VEGAS — Tantus will introduce new products next week at the 2024 Altitude show.
Tantus’ four product displays will be showcased in the exhibitor booths of its distributors at the event, and will be tailored to reflect the brand's bestsellers and the products on which it is focusing in 2024.
Director of Sales and Marketing Cheri Curry described Altitude as a very important show for Tantus.
“At this show, our focus is to thoroughly support our distribution partners and their investment in Tantus,” Curry said. “We've had pre-show Zoom meetings with reps to discuss the curated displays we created for each distributor, as well as a highly successful Facebook Live event where industry retailers had the opportunity to ask their questions about Tantus directly. I am genuinely thrilled to engage with our distributors’ sales teams as well, to learn from their experiences as well as their challenges, and explore how I can contribute to their success.”
The collaborative effort, Curry added, “ensures that Tantus remains not just a brand, but a valuable partner with products that resonate in stores. Furthermore, at this year’s event, which falls on the 25th year since Tantus’ founding, we are really going to be embodying our ethos of ‘Meeting You Where You Play.’”
Throughout the past year, she noted, the company concentrated on substantial investments in R&D and manufacturing quality control.
“Additionally, we've strengthened our range of silicone products with colorways that do justice to the thoughtfully designed shapes and feels of the products, which makes them stand out on retail shelves,” Curry said. “In addition to our bestsellers and new colorways, we will also highlight our bestsellers in both the kink and anal categories, as we expand Tantus’ position in these growing verticals. This year's Altitude show will be a perfect opportunity for us to reinforce our dedication to our partners' success, mirroring the dedication evident in the quality and design of our products. We can’t wait to see everyone there!”
For more information, visit TantusInc.com.
