Rocks-Off's 'NIYA' Nabs 2023 XBIZ Europa Award

LOS ANGELES — Rocks-Off’s NIYA has nabbed the New Pleasure Brand of the Year award at this year’s XBIZ Europa Awards.

“We are delighted to have been awarded New Pleasure Brand of the Year at the XBIZ Europa Awards 2023,” said a rep. “As a brand, we have been creating personal and intimate care products for over 19 years, and we feel that NIYA offers fantastic potential for the SWB and mainstream markets.”

“Each of the products are age-, gender- and sexual orientation-inclusive to promote physical, mental and sexual prosperity, which we believe are vital components to the range and ultimately the overall user experience,” the rep added. “After all, pleasure isn’t exclusive; it is inclusive, and we should all be free to enjoy and discover.”

View a complete list of 2023 XBIZ Europa Award winners here.

Visit Rocks-Off; follow the company on X.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Court of International Trade Rejects Trump 'Replacement' Tariffs

The U.S. Court of International Trade on Thursday ruled that President Trump’s 10% global tariff under the Trade Act of 1974, imposed after the Supreme Court invalidated the administration’s broad “Liberation Day” tariff regime, is illegal — but stopped short of a nationwide injunction against the tariff.

Blush Announces Executive Appointments

Blush has announced three new executive appointments across its organization.

Williams Trading Launches 2026 'Pride' Promo, Summer Catalog

Williams Trading has launched its 2026 Summer Pride promotion and catalog.

Magic Silk Debuts 'Rush' Collection

Magic Silk has introduced its new Rush line of lingerie.

Playharda Introduces 'AquaPulse Trio' Shower Massager

Playharda Wholesale has debuted the AquaPulse Trio shower massager with interchangeable heads.

Sportsheets Releases New Training Video for 'Shadow' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the Sex & Mischief line’s Shadow Collection.

Orion Debuts 'Ultimate Sex Stool' From 'The Banger' Line

Orion Wholesale has introduced the new Ultimate Sex Stool from its Banger line.

North Carolina Weighing Tax on Brick-and-Mortar Sales of Adult DVDs, Mags

The North Carolina state legislature is considering a bill that would impose a new 10% tax on adult DVDs, magazines and other visual material sold by physical retailers in the state.

Lick Goods Expands Massage Oils Collection

Sexual wellness brand Lick Goods has introduced two new flavored massage oils.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added six new restraint sets to its Bad Kitty collection of fetish accessories.

Show More