Pleasure Brands Partner With CHAMPS to Give Away Fully Stocked Boutique at Trade Show

Pleasure Brands Partner With CHAMPS to Give Away Fully Stocked Boutique at Trade Show

LAS VEGAS — CalExotics, Doc Johnson, Exposed/Male Power, Lustella and Shots America are teaming up with CHAMPS Trade Shows to give away one fully stocked adult retail location anywhere in the U.S. as part of the expo’s July show in Las Vegas.

The giveaway includes the payment of the store's first month’s rent and up to $50,000 in wholesale inventory upon opening, plus $5,000 cash for miscellaneous expenses paid at the CHAMPS annual summer show, held at the Las Vegas Convention Center from July 19-22.

CHAMPS Trade Shows CEO Jeffrey Hirschfeld said, “We are thrilled to offer this incredible opportunity to our attendees. Our annual summer show in Las Vegas is always a highlight of the year for our industry, and we wanted to make it even more special by helping adult retail buyers scale their business to the next level. We hope this giveaway will inspire entrepreneurs in the counterculture space to always reach for the next rung on the ladder and continue to grow.”

To be eligible for the giveaway, adult boutique owners must preregister for the CHAMPS Trade Shows Summer Show in Las Vegas and be present at the time of the drawing on July 21. One winner will be selected at random to receive a fully stocked store with a retail value of up to $200,000.

In addition to the adult boutique giveaway, CHAMPS will give away one smoke shop each day of the four-day event. Five winners in total will receive fully stocked retail stores, with the total value of all prizes reaching up to $1 million.

A CHAMPS rep noted that the giveaways are the company’s way of showing attendees appreciation for their support over the years, as well as providing a warm welcome to new adult novelty and wellness exhibitors.

“We feel this reflects our commitment to helping small businesses not only succeed, but scale within the counterculture industry,” the rep added.

For more information, a complete set of rules, and to preregister for the CHAMPS Summer Show, visit

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