Pleasure Brands Partner With CHAMPS to Give Away Fully Stocked Boutique at Trade Show

Pleasure Brands Partner With CHAMPS to Give Away Fully Stocked Boutique at Trade Show

LAS VEGAS — CalExotics, Doc Johnson, Exposed/Male Power, Lustella and Shots America are teaming up with CHAMPS Trade Shows to give away one fully stocked adult retail location anywhere in the U.S. as part of the expo’s July show in Las Vegas.

The giveaway includes the payment of the store's first month’s rent and up to $50,000 in wholesale inventory upon opening, plus $5,000 cash for miscellaneous expenses paid at the CHAMPS annual summer show, held at the Las Vegas Convention Center from July 19-22.

CHAMPS Trade Shows CEO Jeffrey Hirschfeld said, “We are thrilled to offer this incredible opportunity to our attendees. Our annual summer show in Las Vegas is always a highlight of the year for our industry, and we wanted to make it even more special by helping adult retail buyers scale their business to the next level. We hope this giveaway will inspire entrepreneurs in the counterculture space to always reach for the next rung on the ladder and continue to grow.”

To be eligible for the giveaway, adult boutique owners must preregister for the CHAMPS Trade Shows Summer Show in Las Vegas and be present at the time of the drawing on July 21. One winner will be selected at random to receive a fully stocked store with a retail value of up to $200,000.

In addition to the adult boutique giveaway, CHAMPS will give away one smoke shop each day of the four-day event. Five winners in total will receive fully stocked retail stores, with the total value of all prizes reaching up to $1 million.

A CHAMPS rep noted that the giveaways are the company’s way of showing attendees appreciation for their support over the years, as well as providing a warm welcome to new adult novelty and wellness exhibitors.

“We feel this reflects our commitment to helping small businesses not only succeed, but scale within the counterculture industry,” the rep added.

For more information, a complete set of rules, and to preregister for the CHAMPS Summer Show, visit CHAMPSTradeShows.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Besharam CEO Raj Armani Featured in Cosmopolitan Inda Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Media Platform for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Paradise to Introduce 3 New Additions to 'Illumination' Line at Sex Expo in January

Paradise Pleasure Products will debut three new additions to its LED-enhanced Illumination collection at Sex Expo, taking place Jan. 7-10 in L.A.

Brent Aldon, Erik Vasquez to Return as Hosts of 2027 XBIZ Awards, Pleasure and Retail Edition

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will once again bring their signature showmanship to the stage as co-hosts of the 2027 XBIZ Awards, on Jan. 9 at Avalon Hollywood.

b-Vibe Anal Academy Adds Clinician-Reviewed Training Guides

COTR has released a new set of clinician-reviewed educational guides through its b-Vibe Anal Academy platform.

East Coast News Taps Paul Reutershan for Business Development Manager

Paul Reutershan has joined East Coast News (ECN) as its new business development manager, returning to the company where he began his career in 2002.

Beisar Debuts 'Pixel' Anal Vibe

Beisar has introduced its Pixel three-function anal vibrator.

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

Show More