COLOMBIA — Svakom is reporting a successful experience at the recently concluded LALExpo, which unspooled in late July, after several delays, in Cali, Colombia.
Svakom also sponsored the LALExpo awards ceremony, and was repped at the event by brand ambassador Iker Perez.
"This edition of LALExpo had over 5,000 attendees, lots of them coming from the camming industry,” Iker said. “It was an honor being there, and I have to say people loved the Svakom tote bag. We were handing them out constantly. It’s impressive how quickly they set everything up after the previous delays and changes.”
Among the items on exhibit was the Phoenix Neo, part of Svakom's Connexion Series, with its long-distance control and interactive capabilities.
"Phoenix Neo proved very popular, which we expected,” Iker continued. “Phoenix Neo is an excellent toy for camming; the [distinctive] design and bold lighting really make an audience feel part of the show."
He noted the LALExpo awards ceremony was held concurrently with the exhibition for the first time.
"We were there to provide drinks to everyone in attendance; in total, I believe we gave out over 2,000 drinks,” Iker said. “The cocktails were gorgeous, bright, colorful; a lot of people were excited to try them — and thankfully, they tasted great, as well."
The company was among the contenders in the "Best Innovative Toy" category and expressed gratitude for the nomination.
On behalf of the company, Iker expressed "sincere appreciation towards the organizers and hosts of LALExpo," as well as disappointment with the recent announcement by organizers that the event would no longer take place in Colombia.
"Sexuality and masturbation are still seen as taboo to a lot of people, and it’s a shame,” noted a Svakom rep. "We have always held the stance that all things sex are a human necessity, one that is unfortunately neglected due to shame and fear. Sex should be talked about openly, and sex toys should be a staple product in any home. Everyone deserves the right to learn more about themselves, and fulfill their desires.
"LALExpo provided a backdrop for attendees to openly discuss what their interests are, and what they are looking for in the market,” the rep continued. “We are happy to hear it will continue, but cannot help but feel a farewell is in order to the [past] events which took place in Colombia.”
Perez noted an overall positive experience.
"I had an amazing time, speaking with all the professionals within the camming industry and seeing how excited they got looking at the toys," he said. "These exhibitions really do shine a light on how positive and how fun people in the industry are; everyone wants to be friends and get to know one another."
Visit LALExpo online and on Twitter.
Find Svakom online and on Twitter and XBIZ.tv.
