Gwyneth Paltrow Releases Video Promoting Goop's 'Viva La Vulva' Vibrator

Gwyneth Paltrow Releases Video Promoting Goop's 'Viva La Vulva' Vibrator

LOS ANGELES — Gwyneth Paltrow has released a video on Instagram showcasing the Viva La Vulva vibrator, the latest addition to her lifestyle brand Goop.

Viva la Vulva, retailing at $98, is described as “a clitoral stimulator made for deeply satisfying orgasms,” a rep noted.

Vagina owners, the rep continued, are encouraged to “use your thumb and middle finger to grasp the gold sphere in the middle, then place the highest point of the arch on your clitoris — or wherever else feels good — for targeted stimulation.

“For broader vulva massage, the curve will help you find a rhythm,” the rep added, also noting the silicone pleasure product’s “ultra-quiet” quality.

“Go at it solo or pass the toy to a partner and explore its rumbly vibrations together,” the rep concluded.

Paltrow’s video shows her at home chasing the mysterious sounds of Vivaldi’s “Four Seasons,” and ultimately realizing they emanate from a small white box on her kitchen counter.

Paltrow opens the box and is delighted to find the discreet sex toy.

“She’s small but mighty,” the lifestyle diva wrote about Viva La Vulva.

For more information, visit Goop.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

IMbesharam Marks Its 13th Anniversary

2026 XMA Online Retailer of the Year IMbesharam is celebrating its 13th anniversary.

Full Circle Expands 'Sparkle' Plug Collection

Full Circle has expanded its Sparkle line of jeweled anal plugs with Sparkle Ultra and “Sparkle Shroom.”

Orion Debuts 4 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with four new styles.

Sexual Wellness Company 'Wild Brands' Officially Launches

Briana Watkins has officially launched a new, female-led sexual wellness company, Wild Brands.

Orion Expands 'Cotelli Bondage' Line

Orion Wholesale has expanded its Cotelli Bondage collection with five new outfits.

Kheper Releases New 'Adult A...Z' Couples Game

Kheper Games has released its new Adult A...Z party game.

LATAM in Focus: A Look at the Trends Shaping Latin America's Pleasure Products Market

Across Latin America, pleasure shoppers are looking for innovation, but winning their business requires brands to balance aspirational qualities. Consumers are watching every dollar — or peso, Brazilian real, Peruvian sol, etc. — as tariffs, exchange rates and import costs push retail prices upward.

Nobü Adds to 'Essentials' Collection

Nobü has expanded its Essentials collection with three new vibrators.

Blush Expands 'B Yours' Collection

Blush has introduced a new vibrating plug from its B Yours Collection.

We-Vibe Debuts 'Shared Touch' Vibe

We-Vibe has introduced its new Shared Touch vibrator for couples.

Show More