LOS ANGELES — Rock Candy Toys and luxury body and bath company Simon Wolff have partnered for a 420-themed "Sugar High" Instagram giveaway April 15-21.
Among the prizes are Rock Candy’s Sugarotic dual stimulator and Popping Rock Candy, and Simon Wolff’s intimate lube, Sex Elixir.
Rock Candy sees the cross-promotion as "an opportunity to foster a deeper community connection within the Hollywood and mainstream entertainment sectors, where Simon Wolff co-founders Erin Simon, a screenwriter and former TV/film exec, and Michelle Wolff, a celebrity trainer and bodyworker, have deep roots," a rep said.
The company's sales director Tracy Leone praised the cross-branding opportunities.
"We are so excited to collaborate with Simon Wolff. Their approach to adult products is so fresh and needed in the industry; they reach a totally new audience," Leone said. "Plus, we love to support strong female entrepreneurs. These ladies rock."
Michelle Wolff added the newly launched company's ethos is built around "pushing boundaries to expand pleasure possibilities.
"And Rock Candy products are so user-friendly and yummy, it’s easy to share them with our clients who place a high premium on the overall appeal — look, quality, experience — of everything they purchase," she added.
Simon Wolff was founded in 2020 at the start of the pandemic.
"As soon as lockdown went into effect, our clients were spending a lot of time taking baths and having sex,” said Erin Simon. "Michelle and I come from Hollywood, where everything lives or dies on word of mouth. So we shared Sex Elixir with a few of our friends. And like the old saying goes, ’They told two friends, and they told two friends...’ And our first run of Sex Elixir sold out within a month simply through the Hollywood grapevine.”
“We have been big fans of Rock Candy forever,” Simon added. "And we consistently recommend their products to our client base. Because we are both an LGBTQ+ and woman-owned company, we find we have an uncommonly intimate bond with our customers, and they come to us with questions they might not ask anyone else. They’re already seeking to turn up the volume on their sexual experiences, and Rock Candy’s products are the perfect complement to Sex Elixir.”
Follow Rock Candy and Simon Wolff on Instagram; the "Sugar High" giveaway will be announced April 15 and one winner announced April 21. To enter the giveaway, follow both companies on Instagram, comment on the giveaway post and tag three friends.
Additionally, a sitewide discount of 20% on RockCandyToys.com, and a 20% discount on Sex Elixir on SimonWolff.com, will be available with the promo code "420BABE" from April 15-21.
For additional details, contact tracy@rockcandytoys.com or info@simonwolffcbd.com.
