Adam & Eve Releases Results of Newest Consumer Survey

HILLSBOROUGH, N.C. — Adam & Eve has released the statistics from its new survey that compares results to the same questions they asked 10 years ago about whether people prefer to have sex with the lights on or off.

The survey results reveal most adults still prefer making love with "a mixture of the lights being on and off," a rep revealed.

In 2011, 48% of the respondents preferred changing it up with the lighting while 32% of 2021’s respondents did. Lights off were preferred by 41% of the respondents in 2011 while only 28% of those polled in 2021 like it in the dark. And only 10% of those surveyed in 2011 chose lovemaking with the lights on compared to 11% in 2021.

Only 1% of the respondents in 2011 had no preference compared to 29% in 2021.

Dr. Jenni Skyler, resident sexologist at Adam & Eve, was not surprised by the results. “For most couples, having the lights on or off depends on the situation, mood and time of day,” she said. “I’m pleased to see the number of people who prefer lovemaking with the lights off has gone down. While making love in the dark can be a sensory heightening experience, I encourage all couples to feel comfortable and uninhibited with the lights on as well.”

Marketing Director Chad Davis added, "When it comes to sex, Adam & Eve offers a wide variety of products to enhance any experience regardless of the lighting situation."

The web-based survey, conducted by an independent third party survey company of over 1,000 American adults age 18 and up, was sponsored by Adam & Eve to study sexual preferences and practices.

Visit AdamEve.com and follow the company on Twitter.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

CalExotics Expands 'Connect' Line

CalExotics has expanded its app-controlled Connect line with three new products, Explorer, Warming Wand, and Advanced Probe.

JO Debuts 'Vitalize' Skincare Line

JO has introduced its new Vitalize collection of skincare products.

Group C CEO Helena Catoir Meets With Pierre Woodman for Industry Casting Game

Board game company Group C CEO Helena Catoir has met with casting director Pierre Woodman to discuss the new industry-themed release, “Woodman Casting X — The Game.”

Blush Debuts 'Candice' From 'EnLust' Stroker Collection

Blush has introduced the new Candice stroker sleeve from its EnLust line.

Honey Play Box Introduces 'Vibrosa Mini' Egg Vibe

Honey Play Box has debuted its new Vibrosa Mini app-controlled egg vibrator.

Blush Introduces 'Temptasia Ardor' Collection of Bondage Accessories

Blush has debuted its Temptasia Ardor collection of bondage accessories at the Altitude Intimates Show in Las Vegas.

SVibe Debuts 'Snail Twinn' Vibe

SVibe has introduced the new Snail Twinn clit-hugging vibrator.

Nalpac Releases 2026 Spring Lingerie Catalog

Nalpac has released its 76-page 2026 spring lingerie catalog, featuring hundreds of products.

Blush Introduces 'Queens Reign' Vibe Collection at Altitude Intimates

Blush has debuted its Queens Reign vibrator collection at the Altitude Intimates Show in Las Vegas, which runs until Tuesday.

Orion Debuts New Style From 'Cottelli Party' Line

Orion Wholesale has added a new style from its Cottelli Party line.

Show More