WOW Tech Partners With Besharam for Indian Market

WOW Tech Partners With Besharam for Indian Market

ATLANTA — WOW Tech has announced a partnership with Besharam to bring its Arcwave, Romp, We-Vibe and Womanizer brands to the Indian market.

“We’re really excited to be partnering with Besharam to help introduce these affordable brands to the people in India,” said Stephanie Keating, WOW Tech head of marketing for Americas. “WOW Tech products are the perfect introduction to new users, and a wonderful opportunity to explore their unique preferences and build a long-lasting relationship with the brands."

Rachna Gaba, CBO of Besharam parent company Happy Birds, noted "the unique position WOW Tech has maintained for its line of products and its reputation for manufacturing premium quality products that demonstrate excellence in craftsmanship, innovation and packaging."

Besharam COO and Co-Founder Raj Armani added, "Throughout the years, Womanizer and We-Vibe have always set the bar high in the industry and are often compared to the BMW and Mercedes in the auto industry. We take immense pride in representing them in India which has been the hotbed for all luxury and semi-luxury brands for the last decade, with sales skyrocketing for upscale brands in fashion, automotive, furniture, electronics and lifestyle. WOW Tech's suite of brands cater to the high net worth individuals who crave only the best and invest in upper-middle and upper-high class standards in living.” 

“We look forward to a great partnership ahead as the WOW Tech team guides us through to make their brands stand out among the crowd," Armani said.

Find Womanizer and We-Vibe products on and follow the retailer on Twitter.


Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Magic Silk Releases 'Flirty Hearts' Line

Magic Silk has debuted the new Flirty Hearts collection that pairs embossed stretch mesh with gold heart chain hardware.

Shunga Debuts Updated 'Kissable Massage Powder,' 'Garden of Edo' Collection

Two of Shunga’s first-ever released products, its kissable body powder and the Garden of Edo collection, have been given a new look.

'Sex and Your Stars' Author Stefanie Iris Weiss to Moderate #SexTalkTuesday

Writer, astrologer and sexologist Stefanie Iris Weiss will serve as special guest moderator on this week's edition of the Twitter-based chat show #SexTalkTuesday, where she will discuss her forthcoming book, “Sex and Your Stars: A Sexologist’s Guide to the Erotic Energy of the Zodiac."

Lovense Releases 'Tenera 2' Suction Toy

Lovense has released the new Tenera 2 suction clitoral stimulator.

Holiday Products to Distribute Doxy in North America

Pleasure products distributor Holiday Products has announced its semi-exclusive distribution agreement with Doxy.

The Deviate Network Releases 'DV8 Dare Pandora's Box Fantasy' Glory Hole Booth

The Deviate Network has debuted Pandora’s Box Fantasy Booth, a customizable and portable glory hole booth.

B Swish Debuts 'Beauty Edition' Vibrator Line

B Swish has introduced its new Beauty Edition line of vibrators.

Orion Adds 3-in-1 Vibrator to Couples Choice Line

Orion Wholesale has added the RC 3-in-1 vibrator to its Couples Choice line.

Womanizer Celebrates 10th Anniversary With Global Sales Contest

Womanizer has launched a global sales contest for retailers in honor of its 10th anniversary.

Screaming O Reports Success of 'Premium Remote Egg'

Screaming O Pleasure Products reports that its Premium Remote Egg has climbed to the upper echelons of its Top 30 Best Sellers list within the past 18 months.

Show More