LOS ANGELES — Demi Lovato has announced the launch of their first sex toy, The Demi Wand, in collaboration with sextech company Bellesa.
The release, a rep explained, coincided with “an informative and candid conversation with Shan Boodram on their podcast ‘4D with Demi Lovato.’”
On the podcast, which aired this morning, the pair discussed normalizing the use of pleasure products both with and without partners, how the stigma around sex technology needs to be lifted and how people need to be able to have open and candid conversations about sexual pleasure.
“There is nothing more empowering than taking your pleasure into your own hands,” Lovato stated. “We have spent far too long pretending we are not sexual beings — it’s time for us to put this stigma to rest. We are all deserving of pleasure. We are all deserving of orgasms.”
Lovato added they are “so proud and so excited to be doing this alongside the innovators at Bellesa, a company that continues to disrupt the adult entertainment and the sex tech industry, and values sexual empowerment and self love as deeply as I do.”
The Demi Wand, the rep said, “is an accessible, yet powerful wand vibrator. The true magic, though, is in just how discreet the product is. The Demi Wand charges in an adorable clamshell case that fits right in your purse. The product is a true labor of love between Demi and Bellesa.”
This product launch, the rep noted, marks a deepening of Lovato’s partnership with Bellesa, and “a further foray for Demi into building out their business empire.”
“Beautiful and compact,” the rep continued, “the product provides a variety of different sensations and intensities. It comes in a cute-as-heck clamshell charging case, making the Demi Wand easy to throw into a bag or simply leave on your night table. Its landmark design combines the best of sex toy technology with accessibility — at an exceptionally affordable price point.”
Bellesa CEO Michelle Shnaidman said the company set out to design a product that is "empowering, inclusive and approachable, in the way that Demi is."
"We achieved that, together, with the Demi Wand. It is a truly brilliant pleasure product that we are proud to introduce," Shnaidman added. "Demi is someone who is fiercely and unapologetically themself. This is the embodiment of the Bellesa brand.”
The Demi Wand by Demi Lovato is available exclusively on BBoutique.co.
