Williams Trading Adds 5 New 'Tenga Premium' Strokers

Williams Trading Adds 5 New 'Tenga Premium' Strokers

PENNSAUKEN, N.J. — Williams Trading Co. is now distributing the Original Vacuum Cup, the Soft Case Cup, the Rolling Head Cup, the Dual Sensation Cup and the Air Flow Cup from the new Tenga Premium line of strokers.

A rep noted the Premium Original Vacuum Cup features "new internal details that have been 15 years in the making. The Premium Vacuum Cup has the same, easy-to-hold hourglass shape, a pre-lubrication ring for ease of insertion and a vacuum hole that allows the user to fully customize their pleasure. Like the original, the Premium Vacuum Cup is a disposable item, and it is recommended for single usage."

The Premium Soft Case Cup "now gives users the ability to add further constriction with a squeezable middle, and the soft, textured TPR adds even more stimulation during use," the rep added. "Like the original, the Premium Soft Case Cup is disposable, and is recommended for single use."

Elsewhere in the collection, the Premium Rolling Head Cup has "retained the flexible body of the original, but this newest edition has added more textured shapes to the interior for greater stimulation [and] a pre-lubricated ring that eases entry and makes this a great on-the-go item that doesn’t need additional lubricant, and can be disposed of after one use."

The Premium Dual Sensation Cup features an opening on either end, giving users a choice between "tender" and "tough" stimulation. "The ‘tender’ side features soft, stimulating interior ribs of TPR, and the ‘tough’ side firmer ribbing meant to squeeze and manipulate," continued the rep. "The upgraded Premium version features new interior shapes that will stimulate better than the original model [and] each opening features a pre-lubricated ring at the openings to ease entry, and is meant for single use."

The Premium Air Flow Cup features "a more intricate interior meant to further stimulate," the rep said. "Users control the amount of suction by covering and uncovering the vacuum hole at the top of the cup. The Premium Air Flow Cup is perfect for those on-the-go who want a simple yet stimulating masturbator for a night."

For retail support, the product line is supported with e-learning courses on Williams Trading University, including the "Introduction to Tenga" course and the "Tenga Spinner and Accessories" course.

A rep noted "tenga" means "elegant and correct" in Japanese.

The company's "core goal" is to "eradicate the taboo image that surrounds sex toys and instead have them thought of as a necessary lifestyle item," explained the rep. "Though the products look very simple, it is that streamlined, innocuous appearance that holds such great appeal to consumers. Since its founding in 2005, Tenga has sold millions of their products in more than 26 countries."

For more information, contact a preferred sales representative at (800) 423-8587 or visit Williams Trading online. For drop shipment and e-commerce support, click here.

Follow the company on Twitter and XBIZ.tv.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Debuts New 'Cleo Feather' Vibe

Pleasure brand Full Circle has introduced its new Cleo Feather Tickler vibrator.

Pjur Launches 'Toy' Line in North America

Pjur has announced its Toy series of wellness products will be available for purchase in the U.S. starting in September.

Orion Expands Cottelli 'Costumes' Line

Orion Wholesale has introduced two new outfits from its Cottelli Costumes line.

Harry Styles' Lifestyle Brand Enters Sexual Wellness Space With 'Pleasing Yourself' Vibe, Lube

Pleasing, the lifestyle brand founded by Harry Styles, has launched its first sexual wellness product line, Pleasing Yourself, featuring a double-sided vibrator and a silicone lubricant.

Tenga Names Kyrie Hara Sales Lead

Japanese pleasure brand Tenga has appointed Kyrie Hara as its new sales lead for Tenga USA.

Electric Novelties Expands 'Together' Collection

Electric Novelties has introduced four new items from its Together collection.

Motorbunny Debuts 'Grip' Stroker Attachment

Motorbunny has introduced its Grip stroker sleeve attachment for its sex machines.

SOS Distribution Names Jake Solorzano Account Executive

SOS Distribution has appointed Jake Solorzano as its new account executive.

Orion Debuts 'RC Flashing Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the RC Flashing Butt Plug from its Anos line.

Two Texas Bills Restricting Sex Toy Sales Fail to Pass

Two bills aimed at restricting sales of sex toys have failed to pass the Texas state legislature during its 2025 session.

Show More