Bloomingdale's Launches Sexual Wellness Shop

Bloomingdale's Launches Sexual Wellness Shop

LOS ANGELES — Bloomingdale’s is promoting sexual health and wellness as a form of self-care with a new shop offering contemporary luxury pleasure products.

Located under the “Beauty” tab on Bloomingdales.com, the Sexual Wellness shop offers “the ultimate in self-love essentials” from the iconic retailer’s “favorite female-led and body-positive brands.”

Among the shop’s offerings is a selection of Dame Products’ ergonomic toys and lubricant, along with other stylish vibes and bath and body care products from brands Smile Makers, Maude and Fur.

According to Well + Good, Bloomingdale’s executive Stacie Borteck said, “Now more than ever, it’s important to consider every aspect of our wellbeing including intimacy and self-love. We are excited for customers to discover this approachable shopping experience featuring innovative products from female-led brands.”

Prices in Bloomingdale’s Sexual Wellness shop, which can be viewed here, start at $10 for lube and range to $200, notes TheZoeReport.com

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Fleshlight, Ricky's Room Team Up to Launch New Product Line

Fleshlight and Ricky's Room have partnered to launch the new Fleshlight x Ricky's Room collection.

VVD Debuts 'Rider Desire Black' Sex Machine

Pleasure brand VVD has introduced its limited edition Rider Desire Black sex machine.

b-Vibe to Host 'Pottery & Sip' Event at XBIZ Expo

B-Vibe will host a “Mold Your Fantasy: A Pottery & Sip Experience” in partnership with Pot Studio LA during XBIZ Expo 2026.

LELO Toys Featured on Netflix's 'Emily in Paris'

LELO's Sona 2 Cruise and Soraya Wave appear in episode seven of the latest season of Netflix's "Emily in Paris."

Ball & Chain Debuts New 'Sex Dice' Game

Ball & Chain has introduced its Really Big Sex Position Dice game.

Wicked Sensual Care Debuts New Lube, Kits

Wicked Sensual Care (WSC) has introduced its first aloe-based lubricant and two new Adventure kits.

Sportsheets Expands 'Edge' Collection of Bondage Accessories

Sportsheets has introduced 15 new products from its Expand collection of bondage accessories.

Full Circle Debuts 'Royal Honeys' Love Torso Line

Full Circle has introduced its Royal Honeys collection of love torsos.

Show More